DarkSide's picture
1068 pencils

Very bad work. The art is awfull.
This idea was ok 10 years ago, when someone did "dress to kill" for Wallis.

Hand's picture
195 pencils

I think of three different message from this ad
1. The driver's boobs' so big that she cant handle the steer
2. The driver's a man and is distracted by a woman's boobs
3. Wonderbra boobs are like air bags so it may save your life if you get into an accident

maybe it should use some copy, problem is, wonderbra ads never use copy

puppiepoppy's picture
1636 pencils

Tasteless! And it's not according to the tone & manner of the brand! The creative director should be shot.

saurabh_saurabh's picture
22 pencils

agree with u hand. there can b so many meanings.. not a single take out.

unstatusfied's picture
54 pencils


Creative Director: Zhangqiang, Nm Jiang
Art Director/Copywriter/Illustrator: Nm Jiang

that`s what happens when 1 man does 3 works all together (

puppiepoppy's picture
1636 pencils

1 man doing 3 duty....3 mind trying to think in one body. That's why there's no single minded take-out from this campaign.

x-men's picture
340 pencils

exageretly bad.

puppiepoppy's picture
1636 pencils

This is the result when one person tries to do the work on 4! Creative Director, Art Director, Copywriter, Illustrator....well, I bet he's the client as well.

Rabubi's picture
560 pencils

This is terrible.

strongbone's picture
107 pencils

1. school work.
2. now i know why china agencies need talents from malaysia & singapore.
3. they don't know what is team work. CD, AD, Copy?
4. wonderbra or scam.
5. rethink & redo.

dimwit's picture
18 pencils

they simply forget that women are the target market .... well, 3 guys in a cramp room, brainstorming for ideas ... NOWONDER ;p

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