WMF Knives: For those who value precision, 7

WMF Knives: For those who value precision, 7

Advertising Agency: KNSK, Hamburg, Germany
Creative Director: Tim Krink
Art Director: Thomas Thiele
Photographer: Markus Heumann
Published: October 2007

Your rating: None Average: 5.7 (13 votes)

Comments

Submitted by Thomas Wenborn on Mon, 2008-03-17 18:08.

Its a shame they didnt do a few more executions.

-SCRATCH 'N' SNIFF

wildbore's picture
Submitted by wildbore on Tue, 2008-03-18 00:50.

......effective. nice campaign!

Submitted by krautland on Mon, 2008-03-17 21:38.

this campaign could win everything out there ... if 1993 comes around again.

Submitted by tipptapp on Tue, 2008-03-18 02:59.

This campaign HAS won everything out there... last year (or the year before).

Submitted by Fabian Kirner on Tue, 2008-03-18 05:46.

They´ve won everything since 2002! They made the campaign during a periode of... lets say 4 years.
Still like it.

Submitted by Jet Propulsion Lab on Mon, 2008-03-17 19:38.

Can I send in a photo of the jack-o'-lantern my niece made last Halloween with some pictures of sharp knives next to it? She did a fantastic job of it...

No?

Submitted by arstewar on Mon, 2008-03-17 20:34.

pretty

JimKuzdal's picture
Submitted by JimKuzdal on Mon, 2008-03-17 21:26.

Wow, just when you think the benefits of sharp knives have all been done in ads.
I think this whole series is marvelous.

Submitted by laureano matias on Mon, 2008-03-17 22:41.

Cool

Submitted by oscarpola on Tue, 2008-03-18 01:25.

Very original, i like it but i think the composition could be improved.

Submitted by harshik suraiya on Tue, 2008-03-18 01:58.

very nice campaign.

your work is your identity.
http://harshikcreations.blogspot.com/

Submitted by mansi shah on Tue, 2008-03-18 02:40.

Excellent!!

Submitted by vote4pedro on Tue, 2008-03-18 02:58.

literal and boring

Submitted by vinh than market on Tue, 2008-03-18 04:11.

Boring and literal like the above.

Submitted by laksh08 on Tue, 2008-03-18 05:12.

nice, can grow more ideas

Submitted by Eightball on Tue, 2008-03-18 05:33.

Won already Cannes Silver in 2005. Clap-Clap.

But it's the 4th year in row they make some follow-ups of an campaign just done for awards.

Any new ideas?

Submitted by talay on Tue, 2008-03-18 05:37.

very effective...

Submitted by ram.rod on Tue, 2008-03-18 06:48.

This is brilliant stuff. You guys who don't have the balls to appreciate great stuff need your pricks to be sliced off.

Submitted by krautland on Tue, 2008-03-18 09:36.

go easy on the coffee, kiddo.

Submitted by heloo on Tue, 2008-03-18 14:00.

Slow down ram.rod I think your on to something. I can see it now pricks lying on the floor some sharp knifes next to them. Or maybe a knife company should go for product placement in the next saw film. Let your anger flow ram.rod

Submitted by Miss Candy Pop on Tue, 2008-03-18 13:04.

Solid

Submitted by primo_susto on Tue, 2008-03-18 14:04.

NOW this is a great campaign