WMF Knives: Cheese

Advertising Agency: Linsad, Malaysia
Creative Director / Art Director: Eugene Yap
Copywriter: Michell Peter
Illustrator: Anson Wong
Photographer: Chris Chong

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ADcoke's picture
160 pencils

ES broma supongo????

it's a joke??

Guest's picture

gee, wonder where i've seen this before? JUST LIKE another knife campaign,,,cant remember the name though

funky_frogii's picture
2538 pencils

i think i have seen something similar in the exhibition forum....i loved it....

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Guest's picture

hahaha good one...

Guest's picture

They really picked the cheapest way to execute it and that´s exactly what it looks like.

Guest's picture

Yes I agree, it has been done before, but in this case doing black lines with a thin stroke (0.5 maybe?) is a lazy and poor way of executing the idea.

NastyJester's picture
744 pencils

I've never seen this idea before, so if it is a copy then excuse me... I love it. Agree that the execution is lazy, but the concept is great.

Guest's picture

WDF? I want to see a product. And the one they have in there looks like shit...

Guest's picture

if you paste in the below, you can see the campaign people are referring to. BBDO NY did it. it turned up in a few shows (one show, clio, etc...)


MatMad's picture
30 pencils

Nice product. Rubbish ad. looks terrible.

Guest's picture

RIP-OFF of Tim Cawley's (Boston) ad campaign. Utter and complete rip-off.

elnietodeNicho's picture
360 pencils

There's something worse than done: done worse.

- I freakin' hate the word verification.

Guest's picture

who need this slice of cheese?

Guest's picture

The worst ad i''ve had ever seen in my 20 years of career...

NastyJester's picture
744 pencils

...as a proofreader.

Emran Hayat's picture
Emran Hayat
832 pencils

some shit kid stuff... n wtf wth the zebra design on knife?

Creativity is a natural extension of our enthusiasm

pwucel's picture
158 pencils

Hi Bro.. Nice work you really rocks. Pure advertising, good work Eugine.. Celez Linsad Singapore

Yindela's picture
4 pencils

come on,..I heard linsad is suck but never expect it come to this "level"

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