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For those who value precision, 7

Agency: 
Published/Aired: 
October 2007
Description: 
Advertising Agency: KNSK, Hamburg, Germany
Creative Director: Tim Krink
Art Director: Thomas Thiele
Photographer: Markus Heumann

Comments (21)

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Highest Rated

primo_susto's picture
primo_susto
Activity Score 440

NOW this is a great campaign

Bundy Agency's picture
Bundy Agency
Activity Score 597

Its a shame they didnt do a few more executions.

wildbore's picture
wildbore
Activity Score 749

......effective. nice campaign!

krautland's picture
krautland
Activity Score 3216

this campaign could win everything out there ... if 1993 comes around again.

tipptapp's picture
tipptapp
Activity Score 133

This campaign HAS won everything out there... last year (or the year before).

Fabian Kirner's picture
Fabian Kirner
Activity Score 270

They´ve won everything since 2002! They made the campaign during a periode of... lets say 4 years.
Still like it.

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

Can I send in a photo of the jack-o'-lantern my niece made last Halloween with some pictures of sharp knives next to it? She did a fantastic job of it...

No?

arstewar's picture
arstewar
Activity Score 232

pretty

jimkuz's picture
jimkuz
Activity Score 410

Wow, just when you think the benefits of sharp knives have all been done in ads.
I think this whole series is marvelous.

laureano matias's picture
laureano matias
Activity Score 17

Cool

oscarpola's picture
oscarpola
Activity Score 470

Very original, i like it but i think the composition could be improved.

mansi shah's picture
mansi shah
Activity Score 14

Excellent!!

vote4pedro's picture
vote4pedro
Activity Score 4601

literal and boring

vinh than market's picture
vinh than market
Activity Score 16

Boring and literal like the above.

laksh08's picture
laksh08
Activity Score 111

nice, can grow more ideas

Eightball's picture
Eightball
Activity Score 200

Won already Cannes Silver in 2005. Clap-Clap.

But it's the 4th year in row they make some follow-ups of an campaign just done for awards.

Any new ideas?

talay's picture
talay
Activity Score 266

very effective...

ram.rod's picture
ram.rod
Activity Score 46

This is brilliant stuff. You guys who don't have the balls to appreciate great stuff need your pricks to be sliced off.

krautland's picture
krautland
Activity Score 3216

go easy on the coffee, kiddo.

jiahsisco's picture
jiahsisco
Activity Score 246

Slow down ram.rod I think your on to something. I can see it now pricks lying on the floor some sharp knifes next to them. Or maybe a knife company should go for product placement in the next saw film. Let your anger flow ram.rod

Jiah Sisco
www.mediadrink.com

Miss Candy Pop's picture
Miss Candy Pop
Activity Score 58

Solid

primo_susto's picture
primo_susto
Activity Score 440

NOW this is a great campaign

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