WIRES: Blue
After 3 days in an air-conditioning duct, it wasn't just his tongue that was blue.
This blue tongue lizard must have been more than a little relieved when one of our volunteers extracted him from his chilly hiding place. One can only hazard a guess as to how he found his way in there, but even a cold-blooded reptile can probably think of a better spot to spend a long weekend. Every day, our volunteers rescue hurt, frightened animals from predicaments like this. If you'd like to help, go to wires.org.au and find out how you can become a volunteer.
WIRES - Saving our wildlife from ourselves.
Advertising Agency: Ward 6, Sydney, Australia
Creative Directors: Grant Foster
Illustrator: Richard Price
Copywriter: Hamish Grieve
Art Directors: Richard Price
12 Comments
shit man! this is exactly the candle burning at both ends! image is nice and lots of text that rip the ad of!
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Everartz
| Everartz |
Art direction is awesome!
i'm left clueless here though...
that says more about you than the ad.
i'll second that
beautiful work
At first glance the art seemed cool, but on a closer look, the collage is a bit forced. The ice-cream, the polar bear...out of place IMO
The Ad Mad
Personally I don't think it works, too much copy and messy art to me... AdMad makes a good point on how it tricks you at a glance.
:::MARK3R:::
Bad, nice artwork
for a "no copy/paste world day"
for a "no copy/paste" world day.
The art could fit a project, but with this copy it's mismatched. Keep thinking!
-Natalie
http://www.nataliemarion.com
i like the air conditioning ducting...haha...but i really dun understands the msg..
Cr~Z
Think it's well written. Sort of long, poeticish blend of information. Probably could have gotten there quicker. But then what I wouldn't read after I gave up on trying to figure out the visual?