14 comments

BFB's picture
943 pencils
BFBTuesday, June 17, 2008 - 03:56

Why show "hitman" and also write "become a hitman"? Ignoring the idea it seems that you are leaving no room for though writing down exactly what's shown in the ad. Wow, I've had a lot of time to comment lately. Nifty. :)

copydriven's picture
11 pencils
copydrivenTuesday, June 17, 2008 - 04:41

I agree. It's a show and tell job. The "become a hitman" copy is not nedded.

Wordnerd's picture
6714 pencils
WordnerdFriday, June 20, 2008 - 12:37

then you have people thinking what has classical music to do with soccer?

sad, but true

Alistair C.'s picture
692 pencils
Alistair C.Tuesday, June 17, 2008 - 04:53

i first thought they are a fine piece of equipment, like a beautifully crafted musical instrument, but you just spoiled the fun.

All ears's picture
233 pencils
All earsTuesday, June 17, 2008 - 04:59

This would have been better if the shoes were sinked to your iPod.

BFB's picture
943 pencils
BFBTuesday, June 17, 2008 - 07:05

Everything's better when it's in sync with your Ipod. :)

Brema's picture
192 pencils
BremaTuesday, June 17, 2008 - 08:37

the idea is good it doesnt need extra copy for it to sinc in

Strike two stones with one bird

NatalieM's picture
1687 pencils
NatalieMTuesday, June 17, 2008 - 10:48

Supportive copy is good, but "hitman" doesn't need to be spelled out.

-Natalie
http://www.nataliemarion.com

Copykid's picture
95 pencils
CopykidTuesday, June 17, 2008 - 11:53

When I see a violinbox I don't think hitman. So I don't agree.
great job, great ideas

karinova's picture
28 pencils
karinovaFriday, June 20, 2008 - 16:52

When you see a violin case modified to hide/hold something OTHER than a violin, what do you think of?
For me (and many others), two words: Tommy. Gun.

And it's not like I grew up in 1930's Chicago.

sparky's picture
458 pencils
sparkyTuesday, June 17, 2008 - 22:11

i liked this ad and agree ^^ ...nice work!

the other execution with remote control isnt as good though....just because you can control something remotely doesnt make you control it well....in fact it just adds another obstacle.

rebelscum's picture
2116 pencils
rebelscumWednesday, June 18, 2008 - 00:48

~i first thought they are a fine piece of equipment,~

Ditto.

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

annie_us's picture
90 pencils
annie_usWednesday, June 18, 2008 - 01:57

I liked and I agree with "BFB"

Annie_us

djspiralz's picture
495 pencils
djspiralzFriday, June 20, 2008 - 11:19

shoot to kill