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12 comments

jonathanrioux's picture
jonathanrioux
86 pencils

A women targeted ad made by a man. Trying to create an insight with women but no direct link with the product.

Spanky's picture
Spanky
4895 pencils

i hope this made more sense in italian

ivan's picture
ivan

I think it's pretty clear in English, but I'm not a native.

Ivan Raszl, admin of AotW

Saltsea's picture
Saltsea
321 pencils

It's very clear to me. Clear as warm, ugly water.

ellehcimeo's picture
ellehcimeo
3522 pencils

Are those pretty designs made up of leg hairs? Blech!
I really don't care for this ad. I find it demeaning. And frankly boring. I'd like to see a new angle taken by a lady razor other than sex.
There are other reasons that women shave their legs.

ivan's picture
ivan

To decrease air friction when they walk? ;)

Ivan Raszl, admin of AotW

ellehcimeo's picture
ellehcimeo
3522 pencils

Exactly!! I knew you'd get it Ivan! LOL!

addyhoch10's picture
addyhoch10
2592 pencils

it's always distracting when the headline refers to what happens if one doesn't own the advertised product.
took me a sec to get it.

that ornamental pink (pubic?) hair finally scared me off.

good that i'm not the target.

Chocolat's picture
Chocolat
288 pencils

oh no...that is gross! why would u do that?????

A. J. SMITH's picture
A. J. SMITH
2838 pencils

Yeah this is great, fantasticv insight and I like the art direction.

9/10

moreANDmore's picture
moreANDmore
21 pencils

Fantastic insight, excellent copy, nice art direction.
8/10

adzilla's picture
adzilla
26 pencils

Yikes.

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