Wien Energie: Park

Reliable Energy
Wien Energie

Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria
Creative Director / Art Director: Tolga Büyükdoganay
Art Director: Sebastian Kaufmann
Copywriter: Eva Sommeregger
Photographer: Oliver Gast
Illustrator: Malkasten

November, 2010


Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

Reminds me of that picture where Darth Vader is filling a jar with water from the ocean. Underneath saying "Sense, this picture makes none".

kingzeus's picture
260 pencils

similar concept years ago.. for an Indian company if i'm not mistaken..

"you are valued for your value so be valuable..."

Guest's picture

Yes, it was for Happydent Whitening Gum, a brilliant ad. This, however is just too forced and dumb, especially the bathtub and car prints.

Guest's picture

absolutely right.... Its just remind me about the Happydent AD

morse's picture
17002 pencils

I remember it was a toothpaste tv ad.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Wordnerd's picture
6692 pencils

wow bad and forced. how is this reliable? And what do they even mean by that?

CamiloSanchez's picture
30 pencils

How the h%# they expect people to understand that?. At first (and second, and third) view, you think about accompaniment, suport, sth like that, not "reliable energy"

Guest's picture

just reminds me of happydent commerrcial

Anonymous Author's picture
Anonymous Author
1541 pencils

What if they wore green overalls? They'd be like Doozers – very reliable.
Unfortunately 'what ifs' are only worth considering when they are less than 1 hour old.

Write a wise saying and your name will live forever – Anonymous.

Roger Keynes's picture
Roger Keynes
5498 pencils

What do you do when you don't have an idea? Visualise one.

The Jobless Writer
Will Think for Salary

Guest's picture

Just Reminds me of Happydent AD....

Cesar Hector's picture
Cesar Hector
217 pencils

There should be a prize for worst ads ever. That's what this is all about isn't it? This is a pledge for: “The Toothless Lion” category at Cannes, c’mon you have to admit it, I just guessed didn’t I?

Billoughsby's picture
5144 pencils

Visualize world pizza.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Guest's picture

bad & poor.

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