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Published/Aired: 
November 2010
Description: 

Reliable Energy
Wien Energie

Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria
Creative Director / Art Director: Tolga Büyükdoganay
Art Director: Sebastian Kaufmann
Copywriter: Eva Sommeregger
Photographer: Oliver Gast
Illustrator: Malkasten

Comments (14)

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Highest Rated

Guest's picture
Guest

bad & poor.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Reminds me of that picture where Darth Vader is filling a jar with water from the ocean. Underneath saying "Sense, this picture makes none".

kingzeus's picture
kingzeus
Activity Score 260

similar concept years ago.. for an Indian company if i'm not mistaken..

"you are valued for your value so be valuable..."

Guest's picture
Guest

Yes, it was for Happydent Whitening Gum, a brilliant ad. This, however is just too forced and dumb, especially the bathtub and car prints.

Guest's picture
Guest

absolutely right.... Its just remind me about the Happydent AD

morse's picture
morse
Activity Score 17364

I remember it was a toothpaste tv ad.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Wordnerd's picture
Wordnerd
Activity Score 6692

wow bad and forced. how is this reliable? And what do they even mean by that?

CamiloSanchez's picture
CamiloSanchez
Activity Score 30

How the h%# they expect people to understand that?. At first (and second, and third) view, you think about accompaniment, suport, sth like that, not "reliable energy"

Guest's picture
Guest

just reminds me of happydent commerrcial

Anonymous Author's picture
Anonymous Author
Activity Score 1541

What if they wore green overalls? They'd be like Doozers – very reliable.
Unfortunately 'what ifs' are only worth considering when they are less than 1 hour old.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Roger Keynes's picture
Roger Keynes
Activity Score 5498

What do you do when you don't have an idea? Visualise one.

The Jobless Writer
Will Think for Salary

Guest's picture
Guest

Just Reminds me of Happydent AD....

Cesar Hector's picture
Cesar Hector
Activity Score 217

There should be a prize for worst ads ever. That's what this is all about isn't it? This is a pledge for: “The Toothless Lion” category at Cannes, c’mon you have to admit it, I just guessed didn’t I?

Billoughsby's picture
Billoughsby
Activity Score 5144

Visualize world pizza.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Guest's picture
Guest

bad & poor.

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