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Comments (20)

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Highest Rated

JayW's picture
JayW
Activity Score 2

I'm sorry but the first time I saw this, I thought steroidal female bodybuilders... period.

Flames could've helped cement the concept but otherwise - for me personally, it's awesomely average. Instead of "Wicked", what about something more overt like "Devilishly"?

In comparrison with other Publicis work ("It's just another Renault" etc.), it didn't grab or wow me.

Torenaga's picture
Torenaga
Activity Score 140

I like it.

Mr.Top's picture
Mr.Top
Activity Score 728

Straight to Hell!!!

Copy_Can's picture
Copy_Can

I had this exact ad for my book a while ago. I took it out without even showing any creative director.

shaft_drive's picture
shaft_drive
Activity Score 273

heh. nice 'un.

corporal_hicks's picture
corporal_hicks
Activity Score 365

Whe should admire you than huh? I don't give a shit what you did not show your creative director man, just comment on the work professionally or give reasons that it is not unique!

Copy_Can's picture
Copy_Can

Who needs a comeback with a response like yours?

shaft_drive's picture
shaft_drive
Activity Score 273

"Whe should admire you than huh?" - not exactly a classic quotation bound to go down in advertising history - but it's got a nice ring to it. Will try it out on pesky account directors sometimes. Are there some accompanying gesticulations/inflection to go with this?

Copy_Can's picture
Copy_Can

Please use spell check. Or a use a writer. Or take an English course.

Either way, you'll win.

Cinabeat's picture
Cinabeat
Activity Score 33

Well done Des Williams , nice one.

Tinglow's picture
Tinglow
Activity Score 614

Exactly! I don't see anything great in this one. Am I missing out on something? Pls guide me.

raverus's picture
raverus
Activity Score 1476

???

sakibafridi's picture
sakibafridi
Activity Score 167

it's always tough to do a billboard when the brief is to show just the car really big. Good incorporation of idea into a big car visual.

washiam's picture
washiam
Activity Score 443

So fxxxxxxg coolllll

capywriter's picture
capywriter
Activity Score 5509

I agree with sakibafridi... it displays a car (without focussing on a certain advantage) in a new way...

puppiepoppy's picture
puppiepoppy
Activity Score 1634

Drive one and go to hell with it!

puppiepoppy's picture
puppiepoppy
Activity Score 1634

Drive one and go to hell with it!

Yr's picture
Yr
Activity Score 168

GREAT!!!

habeel2004's picture
habeel2004
Activity Score 99

very very very nice!

Shaka_Zulu's picture
Shaka_Zulu
Activity Score 116

Dammmmn good!!! "Why didn't i think of that?"

Now... inspire me!

JayW's picture
JayW
Activity Score 2

I'm sorry but the first time I saw this, I thought steroidal female bodybuilders... period.

Flames could've helped cement the concept but otherwise - for me personally, it's awesomely average. Instead of "Wicked", what about something more overt like "Devilishly"?

In comparrison with other Publicis work ("It's just another Renault" etc.), it didn't grab or wow me.

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