ECO-fridge G17
Preserves much more than your food
Advertising Agency: Badillo Nazca Saatchi & Saatchi, Puerto Rico
Creative Director: Juan Carlos Rodríguez
Associate Creative Director: José Vallecillo
Art Directors: Cristina Burckhart, Alfredo Ledesma
Copywriter: Madeline Hidalgo
Photographer: Domino, Uruguay
Retouch: Carlos Nieves
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21 Comments
Tagline is good. Art direction is ok. Too many broccoli ("trees"). Maybe some additional work in Photoshop or a few other veggies thrown in?
I dun think any other veggie look like trees
You are right. I was thinking about beautiful scenery or something.
cauliflower maybe?
Really love this! Flawless~
Almost Done
http://adsoftheworld.com/media/print/lg_malaysia_brocolli
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Thank you so much for posting these links! YES, that's what I meant when I said a beautiful scenery. That's so much better. It has some color in it.. variety..
perfect imagery!
withalltherespects
Nice
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
I love it. The retouching is fantastic, too. If you have ever flown above the rainforest, you might have noticed that it looks exactly the same. Good job.
WOW
Simply LOVE this idea..
and the copy is just perfect..
AWESOME..
it s nice
Deep thought, excellent line, perfect visual. Simple & great! Linked ads are so far from this... in all sense.
Google: Carl Warner Foodscapes
Say my name, say my name...
completely agree with atb2005! Or if they wanted just broccoli, maybe a brighter green would've nailed it better. Right now it looks foggy, which I think takes away the freshness of the food. I would've liked some water drops, like dew on the top of the broccoli...
Together, the line and the visual complete the idea. Good work
La idea esta genial y la iluminación es espectacular!
throw in other Veggies? Sounds like a bad client comment - always trying to change it for the sake of change. The simplicity of the ad makes brilliant and memorable. The "fogginess" makes it look like the rainforest dual image intended. Nice stuff
LOVE IT.