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Wheel deteregent: Walk

Wheel deteregent: Walk
Your rating: None Average: 8 (4 votes)

Do look behind. Savings coupon behind every pack.

Agency: Lowe, Mumbai, India
Creative Director: Nikhil Rao
Art director: Jaywant Dabholkar
Copywriter: Ashwin Varkey
Illustrator: Avinash Mahadik
Photographer: Madhur shroff

5 Comments

Eagle's picture 34 pencils

Nice.
I like the double meaning of look behind.
People look over their shoulders once in a while.

whitespace's picture 2055 pencils

detergent.

squirrely's picture 316 pencils

Too exorcist for me.

instinctive traveller's picture 193 pencils

That there is an interesting ad. I wonder why some find it... what's the word... contrived? This one does catch your attention with an exaggerated visual pun of the phrase 'look behind'. I find that amusing. Don’t you? The scooter one is a bit hairy though.
http://kettleandmug.blogspot.com

siddharthmhatre's picture 11 pencils

great ad!!!!!!!! i dont know why some people take the double meaning of it yaar!!!!!

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