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Western Union: Pound / Rupee

Western Union: Pound / Rupee
Your rating: None Average: 9.1 (158 votes)

Advertising Agency: Grant McCann Erickson, Colombo, Sri Lanka
Executive Creative Director: Russell Miranda
Art Directors: Russell Miranda
Copywriter: Dilshard Ahmed
Illustrator: John Langdon
Additional credits: John Langdon, Laila Gunasekara Martenstyn, Douglas Paul, Eranga Tennekoon, Nisal Attanayake, Kum Kum Fernando, Aman Ashraff, Ameen Gani, Peter Solomon, Monica Weerasinghe, Asirini Punchihewa
Published: December 2007

18 Comments

ska's picture 61 pencils

Nice.

____________________
Shoot the messenger.

aman.ashraff's picture 6 pencils

Clever idea. Hats off to the illustrator!

gill sans's picture 10 pencils

very cool

burnhard's picture 395 pencils

why are there so many votes?

gill sans's picture 10 pencils

because it's monday and not sunday.

LeeHarvey's picture 3085 pencils

Sorry but this is the only one I can read without the help of the title above (Western Union:pound/rupee). And then it's a good idea...

wanderer's picture 6 pencils

agree, this is the best of the three. But think it is quite a cool idea nevertheless.Smart work.

+

JohnsonPaul's picture 164 pencils

very smart

skullforce's picture 68 pencils

John Langdon is probably the world's only professional ambigram illustrator. he did the ambigrams for the da vinci code movie

jibberish's picture 6 pencils

this ad comes out best in the whole campaign...

fly catcher's picture 6 pencils

i agree with jibberish. clearer.great campaign overall

zapped!

Rene Fractal's picture 1430 pencils

Good work men, and I can imagine the client really happy about this solution. Well done!

cyrusmuller's picture 12 pencils

Great work guys... I see you source John to do the ambigrams... he is the best.

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Lance K Muller

daveconrey's picture 36 pencils

incredibly effective. I love anagrams.

rohitjhansiwale's picture 4 pencils

Cool creativity

Rohit

panasit's picture 687 pencils

Da Vinci Code.

-Tung
--good idea is enemy of great idea

lostinla's picture 42 pencils

This is by far not John Langdon's best work, but I still like it - sort of…

"R

"Results are ripples on the ocean of intent." - Hrant Papazian

dauntless's picture 60 pencils

leaving aside the fact that lotsa users from sri lankan origin have praised this campaign...
The executional idea that these ads are using has been done to death...
Nevertheless it's a pretty decent campaign...
Is it a strong "IDEA" in the current context of creativity? I really don't think so...
It's one of those "nice" ads
just my 2 cents

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