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Advertising Agency: McCann Worldgroup, New Delhi, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Creative Director: Vineet Mahajan
Art Directors: Shamim Ansari, Denzil Machado, Vineet Mahajan
Copywriter: Deepak Nagar
Account Supervisor: Zarwan Divecha
Illustrators: Pralhad Sawant, Kuldeep Soni, Pawan Gogna
Photographer: Kedar Malegaonkar

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17 comments

monsieurange's picture
monsieurange
520 pencils

The concept is too big for these simple ads.

Guest's picture
Guest

Hmm! 50-50.

pwizzle's picture
pwizzle
17 pencils

love the idea, but agree--the ads don't do enough to hit it home.

himanshu prabhakar's picture
himanshu prabhakar
473 pencils

Excellent!!

Himanshu Prabhakar

Guest's picture
Guest

nothing excellent about it. its an Ok-Ok ad.

karan raghav's picture
karan raghav
210 pencils

good idea...

pez's picture
pez
1733 pencils

Yes good idea, execution could be better... Btw rehpani, the ad you quote and this are very different (execution, and idea)... so, why did you quote it?

Shingo's picture
Shingo
406 pencils

like the idea so much

Jupiter's picture
Jupiter
547 pencils

idea is ok...photography/art direction stinks...with all this flash effect on the skin makes the hands visual look like it was shot by a wannabe photographer.

commenting just to gather more pencils:-)

pdabhinav's picture
pdabhinav
100 pencils

excellent

Guest's picture
Guest

very simple idea

Guest's picture
Guest

Simple & straight. I liked it

Guest's picture
Guest

not bad.............

naiksushant's picture
naiksushant
4 pencils

very nice....!!!

Guest's picture
Guest

good one

Guest's picture
Guest

creative idea... nicely executed !

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