Western Union Money Transfer: Singapore/Los Angeles
Advertising Agency: SAATCHI & SAATCHI, Ho Chi Minh City, Vietnam
Executive Creative Director / Copywriter: Steve Hough
Creative Director: Sumesh Peringeth
Art Directors: Sumesh Peringeth, Huy Nguyen
Photographer: Photolibrary, Corbis, Teo Studio
Illustrator: Nguyen Le
Art Buyers: Lily Cheong, Hong Thao
Account Supervisor: Thien Thanh
Comments
Unfortunatly the difference is not so оbvious..
Agreed. This visual takes too much analysis. Unfortunately, if I were reading a magazine, I would look at this visual and flip the page.
-Natalie
http://www.nataliemarion.com
Singapore side must have its famous lion fountain statue
Ah, subtle. I like it.
It's not as good as the old Sydney billboard for Pan Am from Yearsago. Had a simpler upside down idea. This is still good though.
It's only advertising.
Too much like those "soundwave" ads...
http://adsoftheworld.com/media/print/samsung_pure_sound_1
...for example.
Quite really.
Totally different concept.
Of course, but the execution is way too similar.
Besides, considering the other ads its taken from, it's even less original ;)
Quite really.
Too confusing. Most of people dont recognize big cities from East. Maybe a little view for Singapore harbor ?
But I like an idea.
Old wine...new bottle! How Unfortunate!!!
http://adsoftheworld.com/media/print/davivienda_bank_madrid_/_cali
http://adsoftheworld.com/media/print/davivienda_bank_new_york_/_medellin
http://adsoftheworld.com/media/print/davivienda_bank_barcelona_/_bogota
withalltherespects
Otra injusta ganadora en Cannes en contra de
latinoamerica:
http://adsoftheworld.com/media/print/davivienda_bank_barcelona_/_bogota
http://adsoftheworld.com/media/print/davivienda_bank_madrid_/_cali
What a timing...you too are clever ; )
withalltherespects
If you were to count out all the ads that are similar than you'd be left with nothing. This is a good ad, but I do agree it feels a bit dated.
True, but this is 'three much'!!!
Why do not go for genuine, if there a possibility?
withalltherespects
Sumesh,
(Moshanam nallathalla); while sitting on that chair, you have to be more creative!
withalltherespects
Oh come on! This is brilliant campaign. Simple message simply told. Good work.
belle image de la globalisation architecturale où toutes les villes finissent par se ressembler comme les chambres de Novotel à travers le monde, ou les chaînes de magasins Gap de Pékin à Toronto. où est le plaisirs de voyager au XXIème siècle...
désolé, ça n'a rien à voir avec la pub...
done before.leo burnett colombia. davivienda bank
good work n good concept
The idea of the mirror is not new but I find that it works very well here
http://www.coupsdepub.com/
I think u have given a wrong link, check it again.
If both cities are actually at a shore, I do not dislike it. Bit to cleverish for modern day advertising, though. But in Cannes they might disagree on that.
How come you're so gay for Cannes?
It's only advertising.
yeah, this is a poor version of daviviendas great ad from massivo, 2 bad 4 u guys.
this is good for scamadsoftheworld site.
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