21 comments

hang-the-dj's picture
hang-the-dj
1262 pencils

Not sure there's enough of these.

Could have extended it further, included THE WHOLE FUCKING POPULATION

Sorry, they're pretty cool actually.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

Whats the gist with this?

-----------------------------
'Say it right, then say it great' - Hey Whipple! Squeeze this!

miko1aj's picture
miko1aj
3098 pencils

Is it president Kaczyński here? Oh my…
Saying seriously – there's lot of amazing work from Jung von Matt, but this campaign IS NOT definitely. As it was said in case of some car campaign here, talking "small" and showing mature as kids is so annoying and overdone thing, that i don't have mercy for this very good agency for that. Ueee.

futura's picture
futura
148 pencils

No, its the governing mayor of Berlin.

Have Heart's picture
Have Heart
922 pencils

Totally stolen from the Cannes-winning "Small size. Big sound" campaign for Sony-speakers.

futura's picture
futura
148 pencils

Have Heart can you send a link of the campaign that you are talking about. I am curious.

Have Heart's picture
Have Heart
922 pencils

Sorry, I don't have a link, but you'll find it in the annuals 3-4 years back. The campaign showed famous musicians like The Beatles as lilliputians. It won a Cannes Lion and quite some other medal. That's why JvM didn't send their campaign to any award-shows.

bknowlden's picture
bknowlden
3647 pencils

Im getting sick of these lets make a baby look like something, and lets retouch it pretty horribbly. They should have done three and spent the rest of the money on the imaging.

Bauducco's picture
Bauducco
297 pencils

Bizarre.

alexguz's picture
alexguz
8 pencils

actually... there's aanother campaign form 2 weeks ago just like this...
http://adsoftheworld.com/media/print/moya_vienna_pablo
sad

x-men's picture
x-men
340 pencils

do you have another one?

djspiralz's picture
djspiralz
491 pencils

this campaign is great..... NOT!!!!!!!!!!!!!!!

LOL

Rog's picture
Rog
6094 pencils

goo!

>>>> That's not an ad. THIS is an ad.

Umlaut's picture
Umlaut
199 pencils

I think they could've done a few more executions..what do you reckon?

jennywhx's picture
jennywhx
1142 pencils

efforts for making so many in one series. but wasted efforts.

futura's picture
futura
148 pencils

Hey Heave Heart: i think i know which campaign you mean but in general i think merging baby faces with adults-faces were used a lot.

Have Heart's picture
Have Heart
922 pencils

Agreed. But even the pay-off is copied 1:1.

an_opinion's picture
an_opinion
50 pencils

Very old idea.....very bad retouch. Retouch made it look too much like illustration, not look like photo at all. If you want to use this idea the art direction have to do a lot more. At least the visual have to look better than before. Otherwise, don't waste your time.

tibet's picture
tibet
15 pencils

old idea

Corbeen's picture
Corbeen
1088 pencils

stop malesting children

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