Wellos: Road Tar

Removes tough stains

Advertising Agency: Publicis Singapore
Executive Creative Director: Ajay Thrivikraman
Creative Director: Alex Lim Thye Aun
Art Directors: Tattoo Yar Wen Sen, Kee Wei Shern
Copywriters: Kee Wei Shern, Tattoo Yar Wen Sen
Producers: Kaoru Kaneko, Noriko Matsuoka / un, Annie Ang / Publicis Singapore
Photographers: Satoru Emoto / un, Photolibrary
Retoucher: Satoru Emoto / un

Related videos by Shutterstock

8 comments

thedesignaddict's picture
thedesignaddict
5202 pencils

The idea is good, but the executions are not.

Guest's picture
Guest

uh? Is it me or the industry is crashing?

What a poor idea. Jesus Christ...

Gualcor's picture
Gualcor
970 pencils

Hace las manchas insignificantes hmmm

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

kalpesh78's picture
kalpesh78
2582 pencils

yuck

ideas....30 minutes nahi toh free.

Guest's picture
Guest

enough enough enough

quokkies's picture
quokkies
251 pencils

It's make sense to me. Look strong and difference.

F.Abboud's picture
F.Abboud
218 pencils

I believe they limit themselves by choosing only the "black" color to reflect the tough stains; I think red stains are tough ones as well. In general I didn't like the Ad; but images are good especially the Oil one.

smileprakash's picture
smileprakash
28 pencils

what this ad trying to execute?

Log in or register to post comments