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Road Tar

Agency: 
Published/Aired: 
September 2010
Description: 

Removes tough stains

Advertising Agency: Publicis Singapore
Executive Creative Director: Ajay Thrivikraman
Creative Director: Alex Lim Thye Aun
Art Directors: Tattoo Yar Wen Sen, Kee Wei Shern
Copywriters: Kee Wei Shern, Tattoo Yar Wen Sen
Producers: Kaoru Kaneko, Noriko Matsuoka / un, Annie Ang / Publicis Singapore
Photographers: Satoru Emoto / un, Photolibrary
Retoucher: Satoru Emoto / un

Comments (8)

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Highest Rated

smileprakash's picture
smileprakash
Activity Score 28

what this ad trying to execute?

thedesignaddict's picture
thedesignaddict
Activity Score 5403

The idea is good, but the executions are not.

Guest's picture
Guest

uh? Is it me or the industry is crashing?

What a poor idea. Jesus Christ...

Gualcor's picture
Gualcor
Activity Score 978

Hace las manchas insignificantes hmmm

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
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kalpesh78's picture
kalpesh78
Activity Score 2578

yuck

ideas....30 minutes nahi toh free.

Guest's picture
Guest

enough enough enough

quokkies's picture
quokkies
Activity Score 253

It's make sense to me. Look strong and difference.

F.Abboud's picture
F.Abboud
Activity Score 218

I believe they limit themselves by choosing only the "black" color to reflect the tough stains; I think red stains are tough ones as well. In general I didn't like the Ad; but images are good especially the Oil one.

smileprakash's picture
smileprakash
Activity Score 28

what this ad trying to execute?

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