Weight Watchers: Treat Yourself Better, 7

Advertising Agency: FRED & FARID, Paris, France
Creative Directors: Fred & Farid
Copywriter: Feng Huang
Art Directions: Feng Huang, Pierre Jouffray
Advertiser supervisors: Corinne Pollier, Yannick Hnatkow, Karen Skalski
Agency supervisors: Isabelle Constant, Julie Badin
Agency Producers: Emmanuelle Grenier, Teodora Berglund
Agency editor: Jason Freites
Agency Post production: Katharina Nicol
Art Buying: Carmela Guiragossian
Director / Photographer: Rankin
Production company / Producer: Rene Hauser
Music: Green United Music

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20 comments

11495 pencils

morseTuesday, January 17, 2012 - 22:40

Looks great, but this one is confusing. Freedom fries?

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

41 pencils

KreankakWednesday, January 18, 2012 - 00:18

It's about bad breath ?

976 pencils

Milan SolankiWednesday, January 18, 2012 - 00:53

the line has done the job, 'treat yourself better', great..

5644 pencils

HadronsWednesday, January 18, 2012 - 02:30

Great art.
Freedom from junk food - ambivalent feeling and so on..

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

6926 pencils

Jaap GrollemanWednesday, January 18, 2012 - 03:12

I'd like one or twenty more fries in that mouth. Reminds me a bit of this one;
http://1.bp.blogspot.com/__XCWUd8FFjQ/TNlSnc_U21I/AAAAAAAALuo/eJJPCOU0...

http://jackmancer.com/
http://twitter.com/jackmancer/

ivanWednesday, January 18, 2012 - 08:37

I thought you are going to link this one: http://naturalbias.com/blog/wp-content/uploads/2009/09/super_size_me.gif

Ivan Raszl, admin of AotW

6926 pencils

Jaap GrollemanWednesday, January 18, 2012 - 13:29

hehe, lovely film!

http://jackmancer.com/
http://twitter.com/jackmancer/

15760 pencils

kleenexWednesday, January 18, 2012 - 14:00

Good lord that is just too much stuck into one mouth.

1495 pencils

bate_palmasWednesday, January 18, 2012 - 05:23

Those chips look positively yummy

501 pencils

ishiboyWednesday, January 18, 2012 - 07:18

Too easy.

2949 pencils

joelapompeWednesday, January 18, 2012 - 11:50

the "real" poster http://redaction.infopresse.com/files/2012/01/Frites.jpg

http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe

13048 pencils

Nike DieselThursday, January 19, 2012 - 04:06

Client comments ;)

4426 pencils

andyleftyWednesday, January 18, 2012 - 13:00

Don't know about this.

67 pencils

JawhariWednesday, January 18, 2012 - 16:51

creative licence, nice work

1822 pencils

jackblackThursday, January 19, 2012 - 03:44

The damn french. Come on.

13048 pencils

Nike DieselThursday, January 19, 2012 - 04:03

The whole campaign is super sexy. Lovin' it.

5399 pencils

Roger KeynesThursday, January 19, 2012 - 06:07

Feels more like an ad art exhibition.

Will Think for Salary

24 pencils

Norma_DesThursday, January 19, 2012 - 06:13

Good artwork, but it's a rather plain statement on the copywriter's part. Dull :)

5103 pencils

BilloughsbyThursday, January 19, 2012 - 07:42

New meaning to the term "deep fry".

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

26 pencils

PLPioliThursday, January 19, 2012 - 08:36

good art for sure, but i"m sorry this isn't an idea.

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