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Strawberry

Agency Network: 
Published/Aired: 
November 2009
Description: 

Print advertisment created by Cayenne, Italy for Webank, within the category: Finance.

Forget what's useless

Advertising Agency: Cayenne Milan, Italy
Creative Directors: Giandomenico Puglisi, Stefano Tumiatti
Art Director: Livio Gerosa
Copywriter: Caterina Calabrò
Photographer: LSD

Comments (10)

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morse's picture
morse
Activity Score 18006

Quite unexpected for a bank. Not really the right tonality imho.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Jakarta Jack's picture
Jakarta Jack

A far from memorable campaign. Creative tosh for creative tossers.

mgriff21's picture
mgriff21
Activity Score 592

I didn't quite get it .. the tag-line that is, with the art direction. But now I do. I like it, but it could be pushed.

.. and yes, quite different for a bank. I don't really know how it ties back in with a bank. What is it REALLY trying to say?

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

vidya.shankaran's picture
vidya.shankaran
Activity Score 724

Not sure if i quite understood this

silvi's picture
silvi
Activity Score 4172

I understand, and i like it even comming from Italy.

Muhammad Imran's picture
Muhammad Imran
Activity Score 616

Just love it!

EdU SiLvA's picture
EdU SiLvA
Activity Score 15

i agreed with the others i simply dont get it...

oliver79's picture
oliver79
Activity Score 146
pneuburg's picture
pneuburg
Activity Score 251

normally the stem and leaves on a strawberry are not eaten. this berry has no waste.

pjn

rolling.stone's picture
rolling.stone
Activity Score 2741

3 ads & 3 way of writing copy and using logo

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~ Quite obviously, I have gathered no moss ! ~

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