Forget what's useless
Advertising Agency: Cayenne Milan, Italy
Creative Directors: Giandomenico Puglisi, Stefano Tumiatti
Art Director: Livio Gerosa
Copywriter: Caterina Calabrò
Photographer: LSD
Published: November 2009
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Comments
Quite unexpected for a bank. Not really the right tonality imho.
A far from memorable campaign. Creative tosh for creative tossers.
I didn't quite get it .. the tag-line that is, with the art direction. But now I do. I like it, but it could be pushed.
.. and yes, quite different for a bank. I don't really know how it ties back in with a bank. What is it REALLY trying to say?
I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?
Not sure if i quite understood this
www.wordsofbabel.blogspot.com
I understand, and i like it even comming from Italy.
Just love it!
www.praxisadvertising.com
i agreed with the others i simply dont get it...
Lindo!!!
http://portafoliodeoliver.blogspot.com
normally the stem and leaves on a strawberry are not eaten. this berry has no waste.
3 ads & 3 way of writing copy and using logo
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~ Quite obviously, I have gathered no moss ! ~