Wave Sound Studios: Purse
Music and sound design.
Advertising Agency: RKCR/Y&R, UK
Photographer: Paul Zak
Art Directors / Copywriters: Jerry Hollens, Mike Boles
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9 Comments
And the Most Boring Ad Award goes to Y&R , UK.
one of these things looks like another thing...
Agree with Arstewar "one of these things looks like another thing...", this kind of ad it´s done so many times.
Jonathan Betancur
rockvertising.com
twitter.com/jonybeta
I've seen so many Fireworks. But they're fascinating anyway - especially, when there's a new interpratation in it...
In other words: I like these ads.
Having owned and operated a sound design firm, I love these. Not surprised that few seem to grasp them, though. It's a niche industry.
http://www.charlieprattdesign.com
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http://www.charliewrites.com
SERIA EXCELENTE, QUE TODA LA GENTE QUE OPINA EN ESTA PAGINA Y DA UNA CRITICA FUERTE, PONGA COMO OTROS LO HACEN, SU PAGINA WEB, BLOG O UN LINK DE SUS TRABAJOS PARA VER SI ES CIERTO QUE TIENEN LA AUTORIDAD PARA JUZGAR EL TRABAJO DE OTROS O SON SOLO UN MONTON DE PENDEJOS CREYENDO QUE SABEN SOBRE EL TEMA SIN TENER LA MENOR IDEA DE LO QUE SIGNIFICA REDACTAR O DISEÑAR PUBLICIDAD.
¨SI VAS A CRITICAR A ALGUIEN POR LO QUE HACE, MAS TE VALE QUE SEAS MEJOR HACIENDO ESO MISMO¨
No estoy de acuerdo, no es necesario ser mejor que alguien como para poder aprender de sus errores.
Incluso ESTE ejemplo puntualmente es contradictorio, la cremallera no comunica "diseño" como ellos intentan, esta asociada con el silencio y la censura. Por lo tanto, genera un ruido comunicacional con la parte musical.
Este aviso no solo no es fuerte, si no que comunica algo negativo para la marca.
Y donde esta tu link ah?
i like this campaign, it's clean and creative.