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7 comments

erhanali's picture
erhanali
368 pencils

If the guy really know what is judo. Than he will leave the weapon. Coz he can not beat him with that. Maybe a gun.

"Everyday is one short life"

www.erhanali.blogspot.com/

Mister Ham's picture
Mister Ham

I'm not so sure with the campaign.
Those are all nice and funny visuals, but it would work for a electric toothbrush too or any other product that replaces your work. The ad is not telling anything about the product, just showing analogies. Hmmm… 
I wonder if it is relevant to the target group. Who buys those electric bikes?
I remember seeing old guys on bikes like those, but those ads are so fahion-like photographed…

BLACKLIGHT's picture
BLACKLIGHT

all i can see in this ad is the idea of cheating..! i dont think its proper at all .. and i dont see that when u ride anelectric bike .. u r cheating any one but yourself :)
i really dont like it

lamz's picture
lamz
208 pencils

I just wished I have the american idol's Simon's voice when he says no, no, NO..!

tamer samy's picture
tamer samy
683 pencils

The Judo player can deal very well with this kind of sticks..

cowabunga's picture
cowabunga

dude, put him with a knife. so when they start fighting, he can just easily stab him with it, he should know when will be a good time to use the knife yea? hes doing judo man.

Guest's picture
Guest

Cool concept. I think the ads are a bit too subtle and disparate from the bicycle message though. But hey, this guy is getting paid to do work and that's awesome.

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