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Grapefruit

Agency: 
Published/Aired: 
February 2013
9826
Description: 

Print advertisment created by DDB, United States for WATERisLIFE, within the category: Public Interest, NGO.

I accidentally cut my grapefruit on the wrong axis.
Donate to help solve real problems.

Advertising Agency: DDB, New York, USA
Chief Creative Officer: Matt Eastwood
Executive Creative Director: Menno Kluin
Copywriter: Frank Cartagena
Art Director: Sam Shepherd
Head of Content TVP: Ed Zazzera
Photographers: Alec Helm, JT Elbracht
Retoucher: John Cason
Designer: Juan Carlos Pagan

Comments (5)

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JuanCabral's picture
JuanCabral
Activity Score 45

Great

OopsyOp's picture
OopsyOp
Activity Score 33

Not great. Done !

talkingisfree's picture
talkingisfree
Activity Score 2712

It feels good to see a good campaign with no fireworks and just a solid idea with a strong, relevant truth on it.

Owolawi's picture
Owolawi
Activity Score 1530

Awesome PSA!

raynold's picture
raynold
Activity Score 336

solid metal

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