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Wataniya Telecom: Crash

Wataniya Telecom: Crash
Your rating: None Average: 7.2 (18 votes)

Save your life and ours, use a head set.

Advertising Agency: Impact & Echo, BBDO, Kuwait
Creative Director: Viraj Ponkshe
Art Director / Illustrator: Rolando Rodriguez
Copywriter: Regan Rodricks
Published: May 2008

Comments

c saw's picture 8 pencils

Simple and clear. Very nice!

NatalieM's picture 1615 pencils

Yes, the message and visual work well together. It's quite easy to understand.

miko1aj's picture 1339 pencils

good one.

restless_r's picture 266 pencils

very good i really like it

SwampBug's picture 18 pencils

Very clear & concise message! Well Done!!

When Life gives you lemons, grab the salt & tequila & call me over!!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
When Life gives you lemons, grab the salt & tequila & call me over!!

esteb's picture 203 pencils
GAGBALL DILDOHANDS's picture 1872 pencils

Very similar. This is better though, and its the construct thats the same not the concept.

It's only advertising.

Almakos's picture 459 pencils

thanks a lot for the link

this one has amazing execution
car details under glass and everything else is made perfectly

Except refelction and speaker hole. it looks FAKE because needs some bend/wrap work

Great ad anyway

cute japanese GIFs

Ayerif's picture 36 pencils

Very Nice!

GAGBALL DILDOHANDS's picture 1872 pencils

This looks great.

A good idea, and you instantly get it.

I would have been tempted to add gore etc. for more impact but that's just me.

It's only advertising.

Grrrr's picture 246 pencils

And me, Gagball. Great idea but it begs for better execution. What I hate here: the tyres' on asphalt, the smoke, the red glow, the lamposts, the airport air, the reflections and last but not least – the type. Too clinical (not even a bit of broken glass) for the context of a dramatic crash.

Tuyo Jydtep

Schizzy's picture 153 pencils

I agree so much.

This one screams for a better execution. And it looks like a staged accident at the airport.

sakibafridi's picture 155 pencils

Good idea. Suggestion: Could be executed better. Execution is what ends up making the difference between metal and oblivion.

M_ad_man's picture 28 pencils

Ah c'mon - it's great!

shall we twist... or shout?

salvarredy's picture 291 pencils
robot-rock's picture 815 pencils

esta chevre y claro.

...............................

P.d.- sonny ericsson? ja ja xD

[ http://eltubedeyou.blogspot.com ]

Zeus's picture 734 pencils

NICE!!!

Rachel.Mann's picture 452 pencils

Well done

--------------------------------------
"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

monicamexico's picture 832 pencils

It has been proven that headsets don't reduce the number of accidents. It's being in a conversation that distracts people. So your whole ad is headed in the wrong direction.

miko1aj's picture 1339 pencils

dear siniora. It cannot be proven because of that simple fact that when You're hangin' on phone using only one hand when driving it's simple biology which doesn't allow You to be as cautious as when You have headset.

harshamenon12's picture 22 pencils

simple n clear

teenie's picture 1910 pencils

I get the idea. It's interesting. But anything representing a crash has a lot less impact than the crash itself. It's like North American ads that use metaphor to show how speed/drunk driving/ etc. kills. It's just not as impactful as seeing European/Australian ads which show you the real deal.

monotone's picture 301 pencils

Too many tyre lines on the road?

Anyways, I like it.

I swear I had something cool to put here.

cocoland's picture 8 pencils

wowwwwwwwwwwwwwwwwwwwww

AaqibShah's picture 240 pencils

gr8 work.... amazing and good concept

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