Washin Optical: Titanic

Bon Voyage

Advertising Agency: Grey, Tokyo, Japan
Executive Creative Director: Masayoshi Soeda
Associate Creative Director / Copywriter: Kei Oki
Senior Art Director: Takeshi Iwamoto
Visual Director: Takashi Taniai /Hydroid
Published: February 2011

11 comments

The Unfulfilled Potential of Dean Cain's picture
The Unfulfilled...
18 pencils

So, you have to wait 97 years before something becomes not offensive?

Gotcha...

Prof's picture
Prof
1453 pencils

your south park reference fails, so does your sense of humor and your post in general. when was the titanic disaster (or jokes about it) ever offensive?

dont ever post again.

Quite really.

The Unfulfilled Potential of Dean Cain's picture
The Unfulfilled...
18 pencils

I'm not sure I get your rancor. Please explain.

JablesVanBuren's picture
JablesVanBuren
79 pencils

I don't see this as being offensive. I like it, I think its a cute concept with pretty solid visual execution

jagadeesh's picture
jagadeesh
747 pencils

best of the four..

atb2005's picture
atb2005
13567 pencils

Great job

Boxey's picture
Boxey
8885 pencils

I like it once I know it's about the Titanic. For those not familiar with the date, however, the concept's lost.

Boxey's picture
Boxey
8885 pencils

...and, this concept would probably work better for Rudders. Those on the Titanic saw the iceberg coming. Their ship was just too big to turn.

freakart's picture
freakart
534 pencils

agree

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TommyO's picture
TommyO
1866 pencils

Best of the series (mainly since others are so bad).

Billoughsby's picture
Billoughsby
5091 pencils

But doesn't the very fact that this one comes out of nowhere in context of the rest of the "campaign", the opposite of feeling witty and inventive, smell of scatter-shot brain fart?

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

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