Thinking saves lives. Wear a helmet.
Advertising Agency: McCann Erickson Polska, Warsaw, Poland
Creative Director: Teresa Biernacka
Art Directors / Copywriters: Lukasz Kotlinski, Iza Przepiorska-Kotlinska
Illustrator: Krzysztof Ostrowski
Account Managers: Mikolaj Dragovic, Anna Stawska
Published: March 2009
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Comments
Excellent!
Ditto! Great ads, great illustrations... just GREAT!
nice thought
it s the driver's fault!!!!! drivers should pay more attention to bikers and people on the streets...... what's next????? wear a helmet when you're walking who knows !!!! it might save you from a drunk driver who was on his phone???????
never the less the illustration is nice
"just commenting to gather points i love free drinks"
http://adsoftheworld.com/forum/dungeon/truly_from_the_heart
The man who stops advertising to save money is like the man who stops the clock to save time
Even if it is the drivers fault, the helmet could be the difference between a few broken bones and a coma.
sure it makes a difference, but i didn't feel your above comments in this ad while at it make a 3rd ad where a street walker is wearing a helmet!!! who knows maybe a driver might hit him too this way you will have a campaign...car drivers who hit bikers and pedestrians should be banned from driving for the rest of their lives and that my friend should be your POLICE campaign not just some soft illustrated ads that are stating to wear a helmet!!!!
The man who stops advertising to save money is like the man who stops the clock to save time
seeing the illustration carefully you'l find that the bike is the one actually hitting the car.
quel chieur !
Would have like to see a campaign. Two ads with the same execution don't make a campaign. Nice thought for AN ad.
En el clavo.
nice idea, would have been good done as real life.
the line placement and grey bar is pretty ugly though.
the bike looks a little pansy lol
6/10 gud illustrations !!
radical
Very nice! It reminds me of some funny helmets:
http://9gag.com/search/?query=helmet
good 1
hehe cool
great.
very nice thought and i like the execution
Can somebody tell me what is the different between department and departament?
department=division of a company; section; area
departament= http://pl.wikipedia.org/wiki/Departament
The man who stops advertising to save money is like the man who stops the clock to save time
Good one!
Congratulations guys! A bit jealous must say. MW
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