16 comments

ace85le's picture
ace85le
3939 pencils

Meaningful but a bit mediocre to me. Nothing wow-ish.

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www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Juan Cabral's picture
Juan Cabral
709 pencils

Boring and it makes an unnecessary analogy with a roulette....

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Aye, two ideas into one, and here, it breaks both the ideas.

satrianee's picture
satrianee
3748 pencils

i think to avoid the six-shot resemblance, the plates are not placed evenly.

mikeelrapido's picture
mikeelrapido
1929 pencils

Text is so small that I don't want to read it...

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

satrianee's picture
satrianee
3748 pencils

it's about being a foster family. Impatience to read a few words takes you out of ad's target anyway.

Martingalle's picture
Martingalle
22 pencils

I like the say that 2 ideas can cancel both idea's objectives

the "one idea at a time lesson" can even be found onsite : http://adsoftheworld.com/media/print/russian_ice_make_your_best_shot_ever

http://conceptstore.canalblog.com/

silvi's picture
silvi
4172 pencils

Well, i like it. I don´t see the roulette. I see a clear message.

rolling.stone's picture
rolling.stone
2740 pencils

exactly

i also liked it

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture
Guest

Don't think it has anything to do with roulette, it just turned out that way but if you really want to be sticklers, remember the term "six-shooter" and then smash yourself in the bag.

Guest's picture
Guest

Already done better and too much words

Guest's picture
Guest

'faster' child? what does that mean? hyperactive?

Guest's picture
Guest

@ guest: it ain't 'faster' mate. it is 'foster'.

adabortion's picture
adabortion
615 pencils

I think it says: FOSTER CHILD. Read carefully before you make your comment. The people who worked on this deserve your respect. I did not do this by the way.
My comment is that it's too much of a show and tell. Maybe putting the copy in the visual is an over stretch.

Davosk's picture
Davosk
4825 pencils

Quite mediocre idea and execution. The line of text at the bottom is very clumsy and displays very poor art direction.
Not a good example of Australian talent.

Girlfireice's picture
Girlfireice
254 pencils

nicely done

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