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Wanslea Family Services: Plates

Wanslea Family Services: Plates
Your rating: None Average: 4.5 (18 votes)

Advertising Agency: Cooch Creative, Perth, Australia
Creative Director: Ron Samuel
Art Director: Spencer Battista
Photographer: Allan Myles
Typographer: Alf Scalise
Copywriters: Ron Samuel, Mick Colliss

16 Comments

ace85le's picture 3676 pencils
5

Meaningful but a bit mediocre to me. Nothing wow-ish.

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Juan Cabral's picture 713 pencils

Boring and it makes an unnecessary analogy with a roulette....

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Jaap Grolleman's picture 6306 pencils

Aye, two ideas into one, and here, it breaks both the ideas.

satrianee's picture 3782 pencils

i think to avoid the six-shot resemblance, the plates are not placed evenly.

mikeelrapido's picture 1943 pencils

Text is so small that I don't want to read it...

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satrianee's picture 3782 pencils

it's about being a foster family. Impatience to read a few words takes you out of ad's target anyway.

Martingalle's picture 22 pencils

I like the say that 2 ideas can cancel both idea's objectives

the "one idea at a time lesson" can even be found onsite : http://adsoftheworld.com/media/print/russian_ice_make_your_best_shot_ever

http://conceptstore.canalblog.com/

silvi's picture 4174 pencils

Well, i like it. I don´t see the roulette. I see a clear message.

rolling.stone's picture 2750 pencils

exactly

i also liked it

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture

Don't think it has anything to do with roulette, it just turned out that way but if you really want to be sticklers, remember the term "six-shooter" and then smash yourself in the bag.

Guest's picture

Already done better and too much words

Guest's picture

'faster' child? what does that mean? hyperactive?

Guest's picture

@ guest: it ain't 'faster' mate. it is 'foster'.

adabortion's picture 621 pencils

I think it says: FOSTER CHILD. Read carefully before you make your comment. The people who worked on this deserve your respect. I did not do this by the way.
My comment is that it's too much of a show and tell. Maybe putting the copy in the visual is an over stretch.

Davosk's picture 4847 pencils

Quite mediocre idea and execution. The line of text at the bottom is very clumsy and displays very poor art direction.
Not a good example of Australian talent.

Girlfireice's picture 255 pencils

nicely done

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