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Think

Agency: 
Published/Aired: 
November 2009
Description: 

Advertising Agency: DDB Paris, France

Don't hesitate any longer.

Executive Creative Director: Alexandre Hervé
Head of Art: Hélène Chapdaniel
Art Director: Faustin Claverie
Post Production: Mécanique Générale
Copywriter: Fabien Teichner

Comments (12)

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Highest Rated

everartz's picture
everartz
Activity Score 7609

it means that you should get rid of your hesitation to take a ride in train by stopping the thought that comes across your head, which is depicted differently in every ad.
personally i think its a good thinking although it has a hidden message that it could be dangerous to take a ride in these trains for various unknown reasons.. agitators maybe!

| Everartz |

Jakarta Jack's picture
Jakarta Jack

A visual gag that doesn't connect with the target at all.....

Publiz's picture
Publiz
Activity Score 115

I believed that "voyage SNCF" was present only in France.

Inspiration graphique et publicité créative : Publiz

satrianee's picture
satrianee
Activity Score 3748

I believe this campaign is fixed by a competitor... The whole campaign is leaving a message of "danger". Who wants his brand reminds that?

mpared's picture
mpared
Activity Score 562

crap

silvi's picture
silvi
Activity Score 4172

What´s the message here?

szkwadrat's picture
szkwadrat
Activity Score 210

can anyone tell me what is it about?

everartz's picture
everartz
Activity Score 7609

it means that you should get rid of your hesitation to take a ride in train by stopping the thought that comes across your head, which is depicted differently in every ad.
personally i think its a good thinking although it has a hidden message that it could be dangerous to take a ride in these trains for various unknown reasons.. agitators maybe!

| Everartz |

rolling.stone's picture
rolling.stone
Activity Score 2741

i was assuming similarly, u made it more clear

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~ Quite obviously, I have gathered no moss ! ~

szkwadrat's picture
szkwadrat
Activity Score 210

thx

Guest's picture
Guest

I love this campaign. Good memories from the Paris metro.

Starb's picture
Starb
Activity Score 35

i saw it in paris subway, i liked it a lot.
it simply says that hesitation will consume you and that you have to seize the day (-at 30€ seize it now !) it does connect great with target (15-30?), last year big trend was the geeks and nerds.

observant vicky's picture
observant vicky
Activity Score 194

it looks like a video game ad.....

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