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On your mark

Agency: 
Published/Aired: 
August 2008
Description: 

Print advertisment created by Euro RSCG, Australia for Volvo, within the category: Automotive.

We wish all the aussie athletes a successful olympics.

Advertising Agency: Euro RSCG Australia
Creative Director: Rowan Dean
Art Director: Alex Evangelinidis
Copywriter: Alex Tagaroulias
Photographer: Skeet Booth
Retoucher: Antony McDonald

Comments (8)

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Highest Rated

syammydhif's picture
syammydhif
Activity Score 4

1. hey..hey..stop...do not run....
2. this is new style running...u should more practice

sloppy4's picture
sloppy4
Activity Score 1494

maybe that was their problem, they were running backwards.

alvinpck's picture
alvinpck
Activity Score 1467
LeeMoh's picture
LeeMoh
Activity Score 424

lool… nice one.

They meant it to be a car acceleration pedal...

It's like: “With Volvo you don’t need to run… you just get laid”

volumen's picture
volumen
Activity Score 330

quite old approach to print, but visual seduction as i see here still impress me. simple.

Whitefang's picture
Whitefang
Activity Score 509

Good. If it was 1990.

Brema's picture
Brema
Activity Score 192

Hey that could also be the BRAKE pedal.. fat lot of good it will do the athlete

Strike two stones with one bird

pscs's picture
pscs
Activity Score 440

uhhh..

another one of these ads where the brands have to be kept out -- like when's the last time you saw a REAL athlete wearing non-branded shoes?

syammydhif's picture
syammydhif
Activity Score 4

1. hey..hey..stop...do not run....
2. this is new style running...u should more practice

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