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Agency: 
Published/Aired: 
June 2008
Description: 

Print advertisment created by Euro RSCG, India for Volvo, within the category: Automotive.

Advertising Agency: Euro RSCG, New Delhi, India
Creative Directors: Mani Jayaram, Satbir Singh
Art Director: Anuranjan Dogra
Copywriter: Nikhil Pandey
Illustrators: Jitendra Singh, Shyam Rawat, Mahesh Gautam
Photographer: Simon Puschmann
Other additional credits: Christopher Peter, Ankur Bhatt

Comments (7)

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Highest Rated

askon's picture
askon
Activity Score 433

God the S80 is a really nice car with some incredible safety features, I don't give a shit about the V8 when it comes down to the technology this car has that others don't. Stupid brief.

-- 9 out of 10 dentists agree that most people will believe any statistic you throw at them.

zorba_m's picture
zorba_m
Activity Score 9

Really ?? :-o

capywriter's picture
capywriter
Activity Score 5509

3rd line is nice, others are so so

askon's picture
askon
Activity Score 433

God the S80 is a really nice car with some incredible safety features, I don't give a shit about the V8 when it comes down to the technology this car has that others don't. Stupid brief.

-- 9 out of 10 dentists agree that most people will believe any statistic you throw at them.

Wilford Brimley's picture
Wilford Brimley
Activity Score 32

It seems like all car companies are working off the same brief.
Cadillac has a similar thought with "when you turn on your car, does it return the favor?"
I guess I'm just bored with car ads.
It's pretty though.

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

Really bad.

Nothing to make this stand out from other car ads over the past 35 years.

Impressively dull.

We're going to need more lube.

simon.gross's picture
simon.gross
Activity Score 541

This seems like unusual positioning for volvo.

ayman's picture
ayman
Activity Score 6

Irrelevant to target group
dry…. too into functionality
dull…. no emotions … no bonding
shall I keep going….?

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