Voltaren: Crane

Because we do things we're not built for.

Advertising Agency: Saatchi & Saatchi, Switzerland
Chief Creative Officers: John Pallant, Derek Green
Creative Director: Leon Jacobs
Copywriter: Daniel Lunn
Art Director: Daniela Nedelschi
Photographer: Carioca


kalpesh78's picture
2580 pencils

Superb... This is gonna win some metals

ideas....30 minutes nahi toh free.

Manoma's picture
1108 pencils

Hiiiiirg.... i think the idea was pretty good,
but transforming the hands like this, is awful for me...
A shame....

everartz's picture
7609 pencils

i dont think this is gonna win anything, its just looking normally acceptable

| Everartz |

Gi_bo's picture
1385 pencils

Agree. Idea is good, execution is clear, but not award winning


kleenex's picture
37456 pencils

Certainly is different.

arke1's picture
237 pencils

Quality series and cool art direction. It'd be nice to know who did the image creation though.

Glut's picture
3937 pencils

excellent, although i´m thinking if it´s the correct concept

drmahammad's picture
42 pencils

i think it is good idea but not so good execution, i think it was better if no kids appeared in the add, it can be better if she work by two hands alone.

freak designs's picture
freak designs
31 pencils

Concept is really nice bt no offence L'm not liking this presentation..

aspiring designer

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