Voltaren: Crane
Because we do things we're not built for.
Advertising Agency: Saatchi & Saatchi, Switzerland
Chief Creative Officers: John Pallant, Derek Green
Creative Director: Leon Jacobs
Copywriter: Daniel Lunn
Art Director: Daniela Nedelschi
Photographer: Carioca


9 comments
Superb... This is gonna win some metals
ideas....30 minutes nahi toh free.
Hiiiiirg.... i think the idea was pretty good,
but transforming the hands like this, is awful for me...
A shame....
i dont think this is gonna win anything, its just looking normally acceptable
| Everartz |
Agree. Idea is good, execution is clear, but not award winning
GiBo
Certainly is different.
Quality series and cool art direction. It'd be nice to know who did the image creation though.
http://www.arke1.com.au
excellent, although i´m thinking if it´s the correct concept
i think it is good idea but not so good execution, i think it was better if no kids appeared in the add, it can be better if she work by two hands alone.
Concept is really nice bt no offence L'm not liking this presentation..
aspiring designer