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Tree

Agency: 
Published/Aired: 
March 2008
Description: 

Just like you, he'd rather not stand out.
Touareg. Goes without saying.

Advertising Agency: Fogel Ogilvy, Israel
Creative Director: Guy Goren
Art Director: Tomer Zakai
Copywriter: Tomer Abramovitz
Illustrator: Yaniv Shahar

Comments (9)

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Highest Rated

Bogeyman's picture
Bogeyman
Activity Score 80

Note that this ad came from Israel, so I'm guessing it's a cultural thing. Probably something about showing strength of character by actions, not words or calling undue attention to oneself.

Don't knock drunk guys in bars; it means they're not driving. -- Richard Gere, The Runaway Bride

kgeiger's picture
kgeiger
Activity Score 7287

Goes without saying what?

act's picture
act
Activity Score 535

it goes without saying that this ogilvy office had just created two very bad ads for vw, shame.

yctham's picture
yctham
Activity Score 178

I'm not sure if they did market and consumer research. People purchase a car 'coz it really stand out their status quo, aren't they?

And the ad not so well executed. Looks fake. The car looks floating in the middle of air. Should lower the position down.

ZaboZaboZabo's picture
ZaboZaboZabo
Activity Score 595

Same of last year's Smart?

weedtweed's picture
weedtweed
Activity Score 62

don't we all love hiding behind a tree?

alvinpck's picture
alvinpck
Activity Score 1467

Look like the Smart ad.

...
http://alvinpck.deviantart.com/gallery/

whitespace's picture
whitespace
Activity Score 1953

So the Touareg has a fat ass. We already knew that.

december's picture
december
Activity Score 93

Wait, McLovin made this ad?

Bogeyman's picture
Bogeyman
Activity Score 80

Note that this ad came from Israel, so I'm guessing it's a cultural thing. Probably something about showing strength of character by actions, not words or calling undue attention to oneself.

Don't knock drunk guys in bars; it means they're not driving. -- Richard Gere, The Runaway Bride

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