Volkswagen Touran: Snow White

New Volkswagen Touran with specific safety pack for children.

Advertising Agency: DDB, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Directors: Javier Melendez, Xavi De La Cruz
Art Directors: Alba Ciércoles, Elisabet Capdevila
Copywriter: Andres Travi
Illustrator: Ignasi Font
Business Director: Gorka Lozano
Account Director: Javier Villalba
Account Supervisor: Ester Vall
Published: April 2013


Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

I like the visual, but what's this safety pack? Now I still don't know what it is or what it does.

certaintly's picture
4052 pencils

i think theyre saying that snow white is protected from the witch because she's in the car.

in my opinion it's too much of a stretch, hard to understand, and even forced

kleenex's picture
37491 pencils

I agree. They have a concept, but one that fails.

fotdot's picture
673 pencils


jackblack's picture
2328 pencils

Not a good link with using Snow White. First off, there are no dwarfs in the car. Secondly, dwarfs are not kids.

tatamarangon's picture
142 pencils

good art

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