Volkswagen Touran: Family

Coincidence? New Volkswagen Touran with 7 seats.

Advertising Agency: DDB, Spain
Creative Directors: Javier Meléndez, Paco Cabrera, Pedro Andragnes
Art Director: Luis Di Lascio
Copywriter: Patri Pérez
Published: March 2014

4 comments

damnson's picture
damnson
8528 pencils

Can anyone explain these? Maybe I'm just plain dumb, but I don't get it.

An axe murderer of ads.

Fula's picture
Fula
231 pencils

Family, in spanish "familia" with seven letters fits perfectly into a car with seven seats. Coincidence?
And the same with "confort" (comfort) and "espacio" (space).

damnson's picture
damnson
8528 pencils

Aha! Thanks!

An axe murderer of ads.

Austin Video Production's picture
Austin Video Pr...
943 pencils

Not bad. Kind of interesting.

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