Volkswagen Touareg: The Angel Falls

Your office water cooler.
Put life in perspective.

Advertising Agency: Ogilvy South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Director: Michael Lees-Rolf
Copywriter: Kelly Putter
Illustrator: Karen Cronje

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18 comments

jazarah's picture
jazarah
1262 pencils

What?

artdirectoredwardbutstudiovisualizer's picture
artdirectoredwa...
136 pencils

When?

poojagadodia's picture
poojagadodia
194 pencils

http://www.watgame.com
huh can somebody explain me wat is this ad all about

tiny_wordz's picture
tiny_wordz
325 pencils

IT'S AN SUV SO THE DRIVER TRAVELS EVERYWER (TRAVELLING IS HIS OCCUPATION) SO THIS IS WER HE TAKES A DRINK... I THINK...

ON THE IDEA... IT'S OK

JAGGY's picture
JAGGY
1382 pencils

I think it says that even when he is at such a beautiful place, he is worrying about little things. So put life in perspective.

Jaggy, MICA Ahmedabad

Gypsy123's picture
Gypsy123
10 pencils

Its like one of those Encyclopedia comparison drawings. There is a tiny water cooler next to the giant waterfall.
It shows how mundane your office is and stuff. Get some perspective.

Barkach's picture
Barkach
199 pencils

I have no comment about the concept or the idea... but the fall. Mates, Angel Falls are a lot higher and bigger than the one in this ad...

VOTE FOR IT AT:

KJP's picture
KJP
44 pencils

Thanks for the geography lesson Barkach but this is an ad critique site.

everartz's picture
everartz
7613 pencils

this is hilariously bad!! VW always have great ads, this one is just an odd...
--
Everartz

| Everartz |

A to the G's picture
A to the G
61 pencils

This ad makes me sad.
It's THAT bad.

monicamexico's picture
monicamexico
830 pencils

huh?

Bundy Agency's picture
Bundy Agency
597 pencils

Why,
I'd give my left nut to work on that brief

BadPhotoshop2me's picture
BadPhotoshop2me
59 pencils

Oh my... whats going on here?

arsenicpants's picture
arsenicpants
12 pencils

they're telling you you need to get out of the office, in one of their trucks, because there are much bigger things in life than things like water coolers

a2o's picture
a2o
139 pencils

WTH...

What a waste!!! very sad... Depressing

All ears's picture
All ears
233 pencils

I mean what's up with the office thing? Where's the link? The car is about adventure and exploration and an office is not.

KJP's picture
KJP
44 pencils

Bang on All ears, you got it without realising it.

AKH's picture
AKH
29 pencils

How does a 'Volkswagen Touareg' look like??

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