Volkswagen Touareg: The Angel Falls

Volkswagen Touareg: The Angel Falls

Your office water cooler.
Put life in perspective.

Advertising Agency: Ogilvy South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Director: Michael Lees-Rolf
Copywriter: Kelly Putter
Illustrator: Karen Cronje

Average: 2.5 (8 votes)

Comments

jazarah's picture

When?

http://www.watgame.com
huh can somebody explain me wat is this ad all about

IT'S AN SUV SO THE DRIVER TRAVELS EVERYWER (TRAVELLING IS HIS OCCUPATION) SO THIS IS WER HE TAKES A DRINK... I THINK...

ON THE IDEA... IT'S OK

I think it says that even when he is at such a beautiful place, he is worrying about little things. So put life in perspective.

Its like one of those Encyclopedia comparison drawings. There is a tiny water cooler next to the giant waterfall.
It shows how mundane your office is and stuff. Get some perspective.

Barkach's picture

I have no comment about the concept or the idea... but the fall. Mates, Angel Falls are a lot higher and bigger than the one in this ad...

VOTE FOR IT AT:

Thanks for the geography lesson Barkach but this is an ad critique site.

everartz's picture

this is hilariously bad!! VW always have great ads, this one is just an odd...
--
Everartz

A to the G's picture

This ad makes me sad.
It's THAT bad.

huh?

Why,
I'd give my left nut to work on that brief

-SCRATCH 'N' SNIFF

Oh my... whats going on here?

they're telling you you need to get out of the office, in one of their trucks, because there are much bigger things in life than things like water coolers

WTH...

What a waste!!! very sad... Depressing

---
a2obspl

www.alpha2omega.in

I mean what's up with the office thing? Where's the link? The car is about adventure and exploration and an office is not.

Bang on All ears, you got it without realising it.