Volkswagen Touareg: Hitchhiker

Volkswagen Touareg: Hitchhiker

Advertising Agency: Pristop, Ljubljana, Slovenia
Creative Director / Copywriter: Aljosa Bagola
Art Director: Robert Krizmancic
Photographer: Sasa Hes
Via: I believe in adv

Your rating: None Average: 6.5 (40 votes)

Comments

TonySF's picture

VW, simple yet effective. I always love VW ads.

This is one of those " I can't believe I didn't think of it. "
--
brandon

www.carpetestes.org

abbas.nazim's picture

Now thats an AD

--
Nazim

Very nice ........ I lOve this Great work

Yes it is a nice ad, but this idea has been done before.
Leo Burnett Brasil in 2002:
http://www.ccsp.com.br/anuarios/pop_pecas.php?id=2129

ivan's picture

I like the linked one in terms of layout and colors better.

View Ivan Raszl's profile on LinkedIn

Roger that! >>>> That's not an ad. THIS is an ad.

everartz's picture

great work indeed..
--
Everartz

Right, Ivan. The linked one's better.

gmint7's picture

:::J:::
ain't it embarrasing when you got caught copying?

ivan's picture

It is. But we don't know if this is the case here. I think entirely possible that both of them came up with the same idea independently.

View Ivan Raszl's profile on LinkedIn

research, research... brazil did it in 2002!! when you come up with such a simple and great idea, you think maybe it´s done precisely because it´s so simple... and you do a little research.

the_capywriter's picture

...and then you eat your shoe because you find out it HAS been done... painful :)
Colours in this one idd less than linked one. Maybe it would have been better if only he wasn't wearing such dark clothes... now it seems like he's carrying the tree on his back :)

done, done, done, done, done...
could write this a hundred times...

the_capywriter's picture

unfortunately you won't come up with hundred ads this level yourself...

okey, then what is it supposed to be ? mmm i dont like the picture, kinda unpleasent and the headline is not well centered ... for me it isn't so welldone.

gmint7's picture

:::J:::
i think its pretty easy to get.. no layout problem.. maybe hitchhike is just not common for all countries...

yea
It mus have sucked to find out one day that someone published your exact idea...

Yeah it pretty sucks ... here you can compare the two ads:

http://www.joelapompe.net/2007/10/30/hitchhiker-2-autostop-ou-encore/

Done by Land Rover and others. COLORIBUS.COM, Sorry

Chop the planner

joelapompe's picture

you can have a look at the other versions here :
http://www.joelapompe.net/2007/10/23/hitchhiker-auto-stop-jamais/

http://www.joelapompe.net / Facebook : Joelapompe

clever

good one

Yeah, there is an old spot with a porcupine crossing the road and getting scared -and so, smaller- when it hears the noise of an arriving Land Rover. But nothing really appears because the LR is offroad. By TBWA Barcelona, I think.

Anyway, this one tells the same but different, and in a graphic. Nice.