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Surrounded by safety, 2

Agency: 
Published/Aired: 
August 2012
Description: 

Volkswagen. Surrounded by safety

Advertising Agency: Try/Apt, Norway
Chief Creative Directors: Petter Bryde, Thorbjørn Ruud
Copywriter: Petter Bryde
Art Director: Thorbjørn Ruud
Retoucher: Thomas Bråten
Photographer: Sigve Aspelund

Comments (16)

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Highest Rated

rastaparta's picture
rastaparta
Activity Score 158

seriously?? drive sleeping?

vote4pedro's picture
vote4pedro
Activity Score 4601

Doesn't make me want to buy a car. Just makes me think they're old and about to die.

Troll's picture
Troll
Activity Score 672

Baahahaha. Comment of the year.

mmackinven's picture
mmackinven
Activity Score 1608

How is a blanket safety? Will it save them from a car smashing through the wall?

Patrick Doyle's picture
Patrick Doyle
Activity Score 3

where can i buy the blanket? I like the design!

kalpesh78's picture
kalpesh78
Activity Score 2578

very touchy. but i don't think its in VW land.

ideas....30 minutes nahi toh free.

dearturki's picture
dearturki
Activity Score 311

the car on blanket, OMG!!! you some might dont know this is a car ad.

artcurie's picture
artcurie
Activity Score 361

no

lemonAd's picture
lemonAd
Activity Score 343

Seriously? The safety blanket?

when life gives you lemons make a lemonade stand.

Statler and Waldorf's picture
Statler and Waldorf
Activity Score 70

The cars paint wasn't dry when it ran over the blankets' previous owner

Thisshowsucksthatswhyweareonit

kleenex's picture
kleenex
Activity Score 43434

They certainly have a concept, but I am not so sure that it will sell a car.

kleenex's picture
kleenex
Activity Score 43434

They certainly have a concept, but I am not so sure that it will sell a car.

Statler and Waldorf's picture
Statler and Waldorf
Activity Score 70

You call this a concept? Now if it was a condom....

Thisshowsucksthatswhyweareonit

andylefty's picture
andylefty
Activity Score 4535

I think it's cute. Not spectacular but it is what it is. Slightly different for VW.

walter.s's picture
walter.s
Activity Score 30

no

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Great work. Nice strategy from VW.

rastaparta's picture
rastaparta
Activity Score 158

seriously?? drive sleeping?

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