Volkswagen: Ship
Polo. At a price that won't be back.
Advertising Agency: La Mesa Santiago, Chile
Creative Director: Sebastián Katz
Art Director: Cristián Guerrero
Copywriter: Raúl Torres
Illustrator: Nelson Daniel
Published: July 2008
8 Comments
Nice fresh way of tackling a price point.
I like the idea, the DA is interesting but the car is in product it is damage is not logical.
Finally here is a classified ad produces with a little of idea.
http://www.coupsdepub.com/
Nice. But it reminds of that 'prices that no one will believe that you've seen' campaign...was some car brand but dont exactly remember. And i saw it on AOTW only so probably Ivan might know.
I like the concept and art direction.
www.philippertl.co.uk
A bit literal, but gets the job done.
my vote: brilliant
very nice concept and art.well done.
It might have been better to see the expression on woman's face a bit more emphasized. nice ad.