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Agency Network: 
Published/Aired: 
July 2008
Description: 

Print advertisment created by La Mesa, Chile for Volkswagen, within the category: Automotive.

Polo. At a price that won't be back.

Advertising Agency: La Mesa Santiago, Chile
Creative Director: Sebastián Katz
Art Director: Cristián Guerrero
Copywriter: Raúl Torres
Illustrator: Nelson Daniel

Comments (8)

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simon.gross's picture
simon.gross
Activity Score 541

Nice fresh way of tackling a price point.

CR_AD's picture
CR_AD
Activity Score 413

I like the idea, the DA is interesting but the car is in product it is damage is not logical.
Finally here is a classified ad produces with a little of idea.

http://www.coupsdepub.com/

floydeepurple's picture
floydeepurple
Activity Score 349

Nice. But it reminds of that 'prices that no one will believe that you've seen' campaign...was some car brand but dont exactly remember. And i saw it on AOTW only so probably Ivan might know.

philippertl's picture
philippertl
Activity Score 656

I like the concept and art direction.

ricklongo's picture
ricklongo
Activity Score 1244

A bit literal, but gets the job done.

ralph's picture
ralph
Activity Score 70

my vote: brilliant

Malala's picture
Malala
Activity Score 295

very nice concept and art.well done.

Guest's picture
Guest

It might have been better to see the expression on woman's face a bit more emphasized. nice ad.

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