Volkswagen: Ship

Polo. At a price that won't be back.

Advertising Agency: La Mesa Santiago, Chile
Creative Director: Sebastián Katz
Art Director: Cristián Guerrero
Copywriter: Raúl Torres
Illustrator: Nelson Daniel
Published: July 2008

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simon.gross's picture
541 pencils

Nice fresh way of tackling a price point.

CR_AD's picture
413 pencils

I like the idea, the DA is interesting but the car is in product it is damage is not logical.
Finally here is a classified ad produces with a little of idea.

floydeepurple's picture
349 pencils

Nice. But it reminds of that 'prices that no one will believe that you've seen' campaign...was some car brand but dont exactly remember. And i saw it on AOTW only so probably Ivan might know.

philippertl's picture
656 pencils

I like the concept and art direction.

ricklongo's picture
1244 pencils

A bit literal, but gets the job done.

ralph's picture
70 pencils

my vote: brilliant

Malala's picture
295 pencils

very nice concept and art.well done.

Guest's picture

It might have been better to see the expression on woman's face a bit more emphasized. nice ad.

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