Volkswagen: Resale Value
Advertising Agency: Owens DDB, Dublin, Ireland
Creative Director: Donal O'Dea
Art Director: Niamh Fahey
Copywriter: Roger McGrath
Published: May 2012
Advertising Agency: Owens DDB, Dublin, Ireland
Creative Director: Donal O'Dea
Art Director: Niamh Fahey
Copywriter: Roger McGrath
Published: May 2012
11 comments
Nice. Simple and very Volkswagen.
(Cant say the same for that Volkswagen ad from Dubai. Say it a couple of times - horrible. Anyone know who did it?)
horrible. Don't like it one bit. Nothing like Volkswagen ads.
ideas....30 minutes nahi toh free.
I like it..
Its not like other VW ads
but this one is really good n effective in its own way.
cheap. won't work. doesn't even put a smile on peoples face. it only tells them,
what they are driving is not good enough.
I'm 99% sure it's been done before...
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I think it's a good reminder of the VW claim that their cars hold value.
And it reminds me of Beastie Boying -- *that* has been done before.
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nice one
hahahaha wont work.
no, very pretentious
great ad - simple and effective - it`s not pretentious, it`s eye catching - isn`t that the point? Whether it`s true or not is irrelevant - it`s supposed to make you stop and think about VW - which it does.
It's cheeky. Think it has sufficient truth value.