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Volkswagen: Rearview cinema

Volkswagen: Rearview cinema
Your rating: None Average: 5.6 (20 votes)

New Volkswagen Golf with rearview camera.

Advertising Agency: TRY, Oslo, Norway
Creative Directors: Petter Bryde, Thorbjørn Ruud
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Illustrator: Thomas Bråten
Photographer: Amanda Hall
Published: July 2009

Comments

Guest's picture

Sorry?

Blashyrkh's picture 1181 pencils

The problem is, the dog is smarter than rear view camera, and faster than the driver.

The client is not always right - Enzo Ferrari

Guest's picture

No, the problem is why show, what you write?

GMD10's picture 148 pencils

There is a difference between a safety feature and a fully pimped out entertainment system.

Think this is too much about showing off Photoshop skills than talking about a good car deal.

The benefit (rear view) allows for better ideas I think.

Guest's picture

Nice photography and editing

alexander_bickov's picture 1638 pencils

Nice art direction

Alexander Bickov Personal portfolio | Twitter | Facebook | Blog

Guest's picture

I had a laugh. You others go to photoshopwank.com

AmigoInvisible's picture 170 pencils

Art direction is spot-on for this execution. The idea is funny, and I think that this is a good way of showing the benefit.

Good job!

everartz's picture 5352 pencils

kindda funny and a good photo but im not sure about the idea it self..

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

Guest's picture

This is complete waste of time... sorry!

jorj's picture 482 pencils

nice and done.

Guest's picture

nice and done jorj???? well show us where its done name the campaign where you think you saw this idea b4 or put a link, or when you envy an idea because you cannot comeup with somthing like it then its done??? grow up people, who didnt understand the idea then im sorry he should head straight back to college and take some advertising courses, who thinks the idea is not good then hehehehehe poor you man pooor you.....

jorj's picture 482 pencils

http://adsoftheworld.com/media/print/volkswagen_rearview_camera

same agency, same persons oh my god, they also stole the name of the agency and the staff.!!!
by the way i need u to check my water images, and i need ur opinion.

In1dmag's picture 76 pencils

lame idea and awesome execution

Grace's picture 405 pencils

Agree with GMD10. Great art.... but idea needs refining.

I'm just a student. DON'T SHOOT!

KESHAV's picture 123 pencils

why again same ad?www.ibelieveinadv.com/2009/04/volkswagen-golf-rearview-camera

Blashyrkh's picture 1181 pencils

That one works better.

The client is not always right - Enzo Ferrari

Guest's picture

Why did they use the Chicago Theater?

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