Advertisement

Rabbit Motel

Agency Network: 
Published/Aired: 
April 2013
Description: 

Print advertisment created by DDB, Spain for Volkswagen, within the category: Automotive.

Obstacle don't warn you to stop and rest.
Volkswagen Fatique Detection System.

Advertising Agency: DDB, Barcelona, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Director: Guillermo Santaisabel
Art Director: Cristina Rodriguez
Copywriter: Guillermo Santaisabel
Illustrator: Salamágica
Business Director: Gorka Lozano
Account Director: Javier Villalba

Comments (6)

Log in or register to post comments
eins-eins-null's picture
eins-eins-null
Activity Score 894

confusing...

certaintly's picture
certaintly
Activity Score 3994

forced and awkward

talkingisfree's picture
talkingisfree
Activity Score 2712

It could be great but the line is very forced and tries too hard o explain the visual.

kleenex's picture
kleenex
Activity Score 49614

ODD..

jackblack's picture
jackblack
Activity Score 2357

Interesting thought, but no, yet again.

andylefty's picture
andylefty
Activity Score 4535

Something not translating here.

Advertisement