Crayon's picture
163 pencils

this campaign not so brilliant as other

puppiepoppy's picture
1634 pencils

Does sticking a Red Cross sticker on a Polo make it tough?

Crayon's picture
163 pencils

reviewing this print i mentioned it either. As i was saying not so slear at all...as for me

intriceight's picture
22 pencils

It's going to be dropped out of the plane.

Crayon's picture
163 pencils

and why red cross? anyway, such questions appears in TA's minds. that's what the problem about this ad

DDBill's picture
120 pencils


William Bernbach - An idea can turn to dust or magic, depending on the talent that rubs against it.

Get-a-Fix's picture
351 pencils

Red Cross+Polo=Tough fukin Car...


Drink some magic potion...maybe it'll help...or maybe u already had too much!

edison500's picture
16 pencils

I'm guessing this started out as making the VW look tough by adding it in a military scenario. Then someone said "war is the wrong message to send" so they added the red crosses.

Maybe the Red Cross VW can help the guy on the ladder with no head.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10681 pencils

No, I think it started out "how high can we drop this baby and it's still in one piece?"
War has nothing to do with it in my opinion. It's simply to suggest its indestructibility (however successful or otherwise). But like someone said, this campagn is not as cerebral as the past VW Polo work...

lrod's picture
10 pencils

This campaign is just toooo fake, big logo with big typos and they even forgot the car shot on this execution is just way too weird.

like.a.boy's picture
227 pencils

It's so damn nice.... not.

raverus's picture
1476 pencils

makes me sleepy, useless......

AriesDW's picture
172 pencils

too try hard.

okd's picture
8 pencils

This is like the very poor cousin of the FedEx ad with a FedEx truck delivering an ambulance.

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