Volkswagen Polo BlueMotion: Migratory Species

Big distances, little consumption.

Advertising Agency: DDB, Milan, Italy
Executive Creative Director: Vicky Gitto
Art Director: Aureliano Fontana
Copywriter: Bruno Vohwinkel
Illustrators: Balalò, Livio Ansaldi

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fractalrene's picture
1506 pencils

This execution doesn't bring anything new to this kind of ads.

mikepants2005's picture
504 pencils

This is such an old idea, and it was done by VW in the UK about 3 years ago.

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