19 comments

nyzz's picture
84 pencils
nyzzSunday, September 2, 2007 - 07:29

nice one

"Add an Ad"
http://sinoko.blogspot.com/

itch's picture
808 pencils
itchSunday, September 2, 2007 - 08:21

hah! nice one. after so long this is the best. definitely a really creative piece!

* it's not how good you are. it's how good you want it to be *

Toro's picture
1007 pencils
ToroSunday, September 2, 2007 - 08:44

Nice ad for Zippo. After 50 years you find it in your damp basement and it still works.

clamyd's picture
clamydSunday, September 2, 2007 - 08:57

so while the motor's gonna be still running, the body's gonna be all rusty and ewww?

adstandard's picture
adstandardSunday, September 2, 2007 - 13:30

this is retarded

veli's picture
226 pencils
veliSunday, September 2, 2007 - 15:47

Nice Zippo ad. And nice VW ad. And nice gas company ad. Confused.

veli's picture
226 pencils
veliSunday, September 2, 2007 - 15:49

ok it makes sense. I re-read the copy.

GianT's picture
56 pencils
GianTSunday, September 2, 2007 - 16:20

Nice idea

belqin's picture
29 pencils
belqinSunday, September 2, 2007 - 16:51

Good one ;)

second_creator's picture
739 pencils
second_creatorMonday, September 3, 2007 - 01:19

FUeLL MARKS
Early to bed, early to rise, work like hell and advertise

copywriter
mumbai
Early to bed, early to rise, work like hell and advertise

neel alone's picture
27 pencils
neel aloneMonday, September 3, 2007 - 04:19

cool one.

eslametman's picture
74 pencils
eslametmanMonday, September 3, 2007 - 04:48

Looks like the ENERGIZER battery campaign that was packed in an old cover
i saw that here in ads of the world before

Idea is not new
Art direction is excellent

Brainsugar's picture
1574 pencils
BrainsugarMonday, September 3, 2007 - 08:52

Are you sure we can say that they didn't know?....

http://www.leclubdesad.org/archives/archives.php?annee=&media=&secteur...

Already done for the VW Lupo.

JAGGY's picture
1382 pencils
JAGGYMonday, September 3, 2007 - 11:26

i am a student. can somebody please tell me wats the purpose of that electric button (is it something to break the monotony of background?) or theres something else. i know its not connected to the idea in the ad. Is it a write question???

Jaggy, MICA Ahmedabad

brain123's picture
830 pencils
brain123Monday, September 3, 2007 - 17:12

I think it sells more lighters than cars...

leandro.tuxo's picture
39 pencils
leandro.tuxoSunday, September 9, 2007 - 11:03

I want one of this cars. 31Km per litro. Uau!

Peter66's picture
703 pencils
Peter66Monday, October 29, 2007 - 13:34

Nice art and nice Photo!

mr2hard's picture
49 pencils
mr2hardWednesday, October 31, 2007 - 11:15

I liked it, BUT how is the floor still cleaning and reflective after so many years?

Buffalo's picture
12 pencils
BuffaloMonday, March 17, 2008 - 12:35

The same idea has had before for Audi by Bartle Bogle Hegarty Agency, in 1994.
Look at D&Ad Annual 1994, page 43.
Sorry guys, but already done.