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Volkswagen Polo Blue Motion: Magritte

Volkswagen Polo Blue Motion: Magritte
Your rating: None Average: 7.3 (35 votes)

Absurdly low consumption. The Polo BlueMotion.

Advertising Agency: DDB, Berlin, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Directors: Stefan Schulte, Bert Peulecke
Creative Directors: Ludwig Berndl, Kristoffer Heilemann
Art Directors: Marian Grabmayer, Marcus Intek
Illustrator: Kirill Chudinskiy
Account Manager: Kathrin Thiele

Comments

Toro's picture 1021 pencils

1 Chief Creative Officer, 2 Executive Creative Directors and 2 Creative Directors? Not more?

Guest's picture

who cares?
nice art direction.

Toro's picture 1021 pencils

I think the art direction sucks. This may look like Margritte but it doesn't come close, not in concept not in execution. So why 5 Creative Directors for this mediocre result?

sneakyhands's picture 1849 pencils

i sure don't care. these are really pretty and i like them.

Guest's picture

wakka wakka!

Guest's picture

uh-oh!

Blair Semenoff's picture 661 pencils

Nice meaningful art work

Guest's picture

no, that is magritte

izmild's picture 772 pencils

Salvador Dali? Nice for the art.

missed my turn's picture 426 pencils

Yeah these are really different and cool. Sick illustrations.

javo's picture 1125 pencils

Muy buen arte, aunque quizás en los créditos deba aparecer Dalí jaja.
La idea, la comento en un rato, aún no la tengo muy clara.

http://javoramirez.wordpress.com/

Guest's picture

es magritte, no dali.
a ver si antes de escribir estudiamos un poco.

javo's picture 1125 pencils

Tienes razón, es más Magritte que Dalí.

http://javoramirez.wordpress.com/

AdvMan's picture 299 pencils

I saw Salvador Dali

İyi Reklam, Kötü Reklam
www

unlimilove's picture 57 pencils

that's not Dali but Magritte!
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Some of my best friends are softwares

Guest's picture

is it a specific car or all VW cars? If it is just one they should put the image.

rebeccaozone's picture 12 pencils

i still didnt get the ad

Guest's picture

That's a Dali's approach to René Magritte's 'The Son of Man'.

STRTLRS's picture 1539 pencils

It's not Dalí, it's Rene Magritte!

www.storytellerscreative.com

..............................................
www.storytellerscreative.com

Guest's picture

I understand everything about this picture except the hourglass. Someone explain

Guest's picture

The guy is waiting to refill the tank, but it takes ages because the car uses litle gas. (that is why you also have a spider coming out of the nozle ogf the filler)

Byte's picture 275 pencils

Absurd = Surreal? I don't think so.

Byte!

Guest's picture
5

Oh people, c'mon, is Rene Magritte... The concep is actually really cool, if you take a deep look at surrealism. But most of people don't know that though, so it has a really luck of market knolodege-

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