For those who care about nature.
Advertising Agency: Agence V, Paris, France
Creative Director: Christian Vince
Art Director: Guillaume Meriaux
Copywriter: Adrien Plouard
Photographer: Cedric Delsaux
Account Department: Alban Callet, Nathalie Cortial, Sophie Labat, Nicolas Levy
Published: September 2007
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19 Comments
I don't like it one bit.
superficial and way forced. pity for agence v..
Idea is so stupid that makes the ad totally worthless.
Shame.
I know what are they trying to say. But this ad missed the point.
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just 2 simple options love or hate it.
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I thin, the concept is nice. Ligths are sooo highly than u ca stop in middle of way (in the night) just to do "anything" .. may be making any change in brandline can help this ad.
hey guest.. i guess your keyboard have a problem with the buttons 'k' and 'n'!!
| Everartz |
Animal lovers relate to this message. My wife cried when she hit a sparrow once.
so did i. but i'd have laughed as hell if i had hit it twice!
Reminds me of the scene from mr. bean!
Don't know what you have. I think it's funny.
Very nice ! Good turn to demonstrate that the car save nature. I don't understand you don't like it.
This is just bad advertising.
What's so special about its fuel consumption or its CO2 production? This is kinda standard these days, isn't it?
And regarding this ad, it's kinda new fresh insight for "environmental friendly" statement and though it's exaggerated a lot I like it in a way.
Holly shit .... the idea is not very clear.
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cup the noodle
The driver in the ad is a watcher of "X-files" "macgyver" and "E.R".
he's gonna fry that rabbit!
One car and one dead animal: not the way to show love for nature.
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"I could have killed 'em all, I could kill you. In town you're the law, out here it's me. Don't push it. Don't push it or I'll give you a war you won't believe."
i think it is very clear.
the dude wants to save the environment so he drives the car, and cares about the rabbit
First thought idea - thats all - sorry...
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