Volkswagen: Grass

Advertising Agency: Lowe, Zurich, Switzerland
Creative Directors: Valentina Herrmann, Keith Loell
Art Directors: Sebastian Hugelshofer
Copywriter: Nicole Glaus
Photography: Sebastian Hugelshofer
Art Buyer: Suzana Kovacevic
Account Supervisors: Kerstin Schnyder, Martin Schlatter
Published: November 2006

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11 comments

Renan Correa's picture
Renan Correa
186 pencils

Looks like one job of mine:
http://correa.carbonmade.com/projects/2137836#4

So, I like it. =)

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www.correa.carbonmade.com

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www.cargocollective.com/renancorrea

Guest commenter's picture
Guest commenter

only the idea in this one is good

kgeiger's picture
kgeiger
7092 pencils

Ouch. That hurt.

Guest commenter's picture
Guest commenter

zing!

JORDI's picture
JORDI
96 pencils

idem idem idem

Crisp One's picture
Crisp One
2007 pencils

these are all good, solid idea, no confusion of the message.

psalmpsynne's picture
psalmpsynne

i dont quite get it? i dont see the concept in the interpretation. the sizes of the animals vary, whats the flatness in this? the land or the long shot?

Crisp One's picture
Crisp One
2007 pencils

people from Switzerland get it. Its a very hilly country, but with the VW it seems like it is flat, simple and smart, i like it.

psalmpsynne's picture
psalmpsynne

i dont quite get it. whats the flatness here? the landscape isnt flat. the sizes of the animals vary too. is the ocus on the longshot? bahh!

capywriter's picture
capywriter
5511 pencils

Not a bad idea. Of course the shown landscapes can be found in Switzerland as well. Not every Swiss inch is going up or down ;)

Guest commenter's picture
Guest commenter

brilliant!!!!!

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