11 comments

kre8's picture
kre8
989 pencils

sorry, done.
identical campaign idea, and the poles execution is exactly the same.
was done by saatchi singapore most recently (yamaha). it won a couple of awards.
it was also done by another couple of agencies before that too.

ivan's picture
ivan

Wonder which one of these were done first. It's a really simple and good idea.

Ivan Raszl, admin of AotW

kre8's picture
kre8
989 pencils

its a great idea.
see the thumbnail (second from the top)
http://www.adforum.com/creative_archive/award/award_detail.asp?ob=scat...

andrej dwin's picture
andrej dwin
937 pencils

oh, at least the yamaha one I got.
sorry, but after 6+ years in advertising, I didn't first think "billboards are usually further away because they are at a fixed distance". also, the shadows troubled me and also why aren't there billboards on the other side of the road?
rather unclear

AdArena: Sex Sells
http://www.adarena.net

Jet Propulsion Lab's picture
Jet Propulsion Lab
10681 pencils

I think I know what's next. A hundred hitchhikers lined up on the side of the road.
I'll bet you $10!

AdDavid's picture
AdDavid
406 pencils

BTY, why that cigarette butt on the middle of the road?

Joe76's picture
Joe76
772 pencils

Mmmm... no se si se entienda bien este aviso en particular si no ves la campaña completa. Que opinan?

bompa's picture
bompa
318 pencils

Joe76 la idea se entiende muy fácilmente, vas tan rápido que todo parece estar muy cerquita...
No se si sea la mejor campaña para GTI pero la idea es clarísima

Joe76's picture
Joe76
772 pencils

Correcto, yo la idea la entendi bien. Me referia al publico en general que vea esta pieza en una revista o algo asi, aislada del resto de la campaña. Sera facil de captar? Esa es mi duda, no lo se.

Vicky's picture
Vicky
375 pencils

Quiza porque la idea no es tan fuerte. Una pieza no debe depender del resto de la campaña. Tienen que funcionar por separado también.

Creo que fue GP en grafica de San Sebastian hace un año, pero para mi no es una idea tan poderosa. He visto mejor trabajo de la misma agencia.

DGCS's picture
DGCS
410 pencils

done before!

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