Volkswagen Golf 6: Biker gang

The quietest cabin in its class.

Advertising Agency: Ogilvy, Cape Town, South Africa
Creative Director: Chris Gotz
Art Directors / Copywriters: Prabashan G. Pather, Sanjiv Mistry
Photographer: Guy Neveling
Published: May 2009

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26 comments

Guest's picture
Guest

A small variation on Weru's insight and idea. And not as good.

Instead of small motorcycles ridden by normal people, here there are no motorcycles (smaller than small), and people dressed as mimes.

Guest's picture
Guest

Lol

Guest's picture
Guest

Hilarious
Good Idea

Kroete's picture
Kroete
11 pencils

I find it really expressive..nice visuals.

CurryJ's picture
CurryJ
955 pencils

Weruuuuuuuu!!!!!!!!!!!!!!1

================================================
I think; therefore I am

Guest's picture
Guest

moinid of the day :)

esoparacomentar's picture
esoparacomentar
18 pencils

A variation on Weru's insight and idea. And better.

Prof's picture
Prof
1453 pencils

not bad!

Quite really.

alexander_bickov's picture
alexander_bickov
3279 pencils

I call this vw commercial - moinid of the month (most interesting idea of the month) :)

Guest's picture
Guest

cool... nice one:)

Guest's picture
Guest

THIS IS THE SAME WITH THE BOSE NOISE REDUCTION EARPHONES CAMPAIGN

tirthomitro's picture
tirthomitro
2758 pencils

this one's so VW

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

I don't think so. VW is usually original.

Guest's picture
Guest

The quietest ... or the fastest? More fun on street?
Not a very clear visual.

Guest's picture
Guest

Agree that it's definitely playing in Weru's territory. Though I do applaud the variation on the theme.

busyb's picture
busyb
115 pencils

nice thought. execution is weak. art direction?

Neatonido's picture
Neatonido
78 pencils

Smart.

Guest's picture
Guest

Over the top

Guest's picture
Guest

I love it. brilliant

Guest's picture
Guest

two ideas in one.
should we show rockers without bycicles or rockers as pontomime to show that theres no noise?
I don´t now lets take both one would be right.
i hope so.
i too.

better decide what you want next time.

Raf-vp's picture
Raf-vp
48 pencils

It looks me they are sitting on asses, not a good idea ... too expressive!

LeeHarvey's picture
LeeHarvey
3045 pencils

Like it. Period.

Guest's picture
Guest

reminds me on the weru campaign from scholz&friends. sorry guys.

Guest's picture
Guest

but if mimes are quiet, and there miming motorbikes, doesnt that set them up as the standard loud noise level, so that the car which catches the bikers attention is the noisiest thing on the road? perhaps if the car had surprised and crept up on the mimes i dunno

pindaro's picture
pindaro
526 pencils

niiiiice

kanogt500's picture
kanogt500
14 pencils

Cool! i would like it even better if the golf had BOSE sound and it will fit perfectly to this ad

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