Superior Performance Wiper Blades. Volkswagen Genuine Parts.
Advertising Agency: Far East DDB, Bangkok, Thailand
Art Director: Danut Yunchalad
Copywriter: Aree Au-arunchai
Post Production: Sombat Piyaboon
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18 Comments
don't really got it...
I quite like this.
There is definitely a disconnect for me. I just don't see anything here that says "wiper blade" or "superior performance" of a wiper blade. Maybe if the open area was in the shape of the wiper's sweep on a windshield..? I dunno maybe I'm missing something here...
Seems pretty obvious to me. Your windscreen stays as clear as if it wasn't raining on the path you're travelling.
I like it.
Sorry, but this is terrible! Executionally and in terms of the logic of the ad, this is totally wrong.
this isn't a terrible ad - it may not appeal to you specifically, but that does not make it terrible. The artwork is quite good and it's a relatively new idea that i personally havn't seen done before. Too many times i come across ads on here and see that people are saying that it's terrible or completely useless just because they found one little thing that they don't like about it - learn to assess things properly people, your not helping anyone by just saying "bad."
stop giving lectures. stuffy old git.
Quite Good
what the?
is it half cooked or half uncooked? its half uncooked!
How could anyone not get this...it's so obvious and perfectly logical....
I think it makes perfect sense. A DPS for wiper blades is a little unbelievable, but there you go.
I love the art direction...
zzzzzzzzzz....
www.tytpol.com
I'm surprised that so many of u r missing the point here. It is obviously a reference to Moses' parting of the sea!
-Gaurav K.
nothing new here... move on people.
ideas....30 minutes nahi toh free.
can u explain it for me ?
just don't like it
Dream needs to be big!
Oh I think most people got the Moses reference, but this just doesn't work. However, I could see it working better if in the middle there was a car going down the road...